International Sales & Marketing - Transmission / Distribution

To lead and execute international market development strategies for transmission line hardware, focusing on market penetration, brand visibility, and strategic partnerships in targeted global regions.

Responsibilities

1.     Operational

· Adapt and localize marketing content for different geographical regions.

· Manage website localization and ensure international SEO effectiveness.

· Oversee digital marketing initiatives across global platforms including email campaigns, social media, and paid media.

· Evaluate performance of campaigns using key metrics (KPIs), prepare reports, and optimize efforts based on data analysis.

·  Coordinate with product and technical teams to align product offerings with international customer needs.

· Identify, establish, and manage relationships with foreign distributors, agents, and marketing partners.

Internal Interface

·       Sales Team – Aligning sales objectives with international marketing strategy.

·       Product Development & Engineering Team – Understanding product features and customer requirements.

·       Finance & Commercial Teams – Budget planning, pricing strategy, and commercial documentation.

·       Digital & IT Teams – For website localization, CRM integration, and technical support.

·       Senior Management – Strategic alignment and performance reporting.

External Interface

·      Distributors / Agents / Clients – Business development and support.

·      Marketing Agencies (International) – Creative and campaign execution.

·      Industry Forums / Trade Bodies – For market intelligence and visibility.

·       Regulatory Bodies – Compliance and certifications in target markets.