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Lead Generation Executive

Job Description - Lead Generation Executive


Role Overview

We are looking for a Lead Generation Specialist who will play a crucial role in building our sales pipeline and driving business growth. The ideal candidate should have hands-on experience in B2B lead generation, prospecting, and nurturing potential clients, particularly in the design and IT services domain.


Key Responsibilities
  • Identify and research potential clients through LinkedIn, email campaigns, job boards, databases, and other channels.
  • Generate qualified leads and maintain a healthy pipeline for the business development team.
  • Develop and execute strategies to connect with decision-makers (CXOs, Founders, Product Heads, Marketing Leads, etc.).
  • Schedule meetings and demos for the sales team by effectively pitching our design and IT services.
  • Nurture leads through consistent follow-ups, personalized outreach, and relationship-building.
  • Collaborate with the sales, marketing, and design teams to align lead generation efforts with business goals.
  • Track, analyze, and report lead generation metrics using CRM and automation tools.
  • Stay updated on industry trends, competitors, and emerging opportunities.


Required Skills & Qualifications
  • Bachelor’s degree in Business, Marketing, or related field.
  • Proven experience (1–3 years) in lead generation or inside sales, preferably in design agencies or IT consulting/services companies.
  • Strong understanding of B2B sales cycle and outbound lead generation strategies.
  • Proficiency in LinkedIn Sales Navigator, CRM tools (HubSpot, Freshsales, Zoho, etc.), and email automation platforms.
  • Excellent communication and interpersonal skills.
  • Ability to work independently with strong organizational and time management skills.
  • Self-driven with a growth mindset and target-oriented approach.


Good to Have
  • Prior experience generating leads for design, software development, or IT consulting services.
  • Knowledge of digital marketing, SaaS products, or enterprise solutions.
  • Experience in using AI tools for research and outreach.





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