Lead - Product Marketing (Retention Marketing)

About Turtlemint: Turtlemint is one of India's largest B2B insurance distribution platforms. Launched in 2015, Turtlemint empowers the financial advisors, both individuals and large financial sector
organizations, by offering them a comprehensive technology platform for end to end insurance
servicing needs of their customers. The platform enables training & licensing of the advisors,
enables paperless transactions across insurance categories and companies, and offers support
for post-sale servicing such as claims and renewals. With a renowned advisor network of over
100,000+ across 700 cities PAN India and powered by its multilingual app, Turtlemint is able to
fulfil 92% of the market needs. From search to purchase, the entire process can be completed
online in just a few clicks. We offer insurance across categories like motor insurance, health
insurance, life insurance and other sachet insurance products. Our objective is to make
insurance buying transparent, simple, easy and empower the end consumers to make the right
decision of buying insurance through right advice. Explore more at www.turtlemint.com
Our company is looking for a Growth Lead to join our team. Experience – 6-11 Years
Location – Mumbai
Work mode – Hybrid

Responsibilities:

 Optimize yield across channels through A/B testing, ROI analysis, and experimental
campaign design;
 Develop and execute the short-term and long-term Growth strategy;
 Work with Data Science/Analytics to develop real-time performance marketing reports and
statistical models;
 Collaborate with the Product & sales to develop strategic marketing initiatives that increase
the adoption

Requirements:

 5+ years of growth marketing experience or an analytical role at a tech company;
 Ability to compile and analyse performance data and metrics for use in discovering
actionable insights, an Excel master;
 Results-oriented: Strategic, focused on outcomes. Experimental;
 Experience developing marketing measurement systems and holding team accountable to
hitting ambitious growth goalsYou can reach out to [email protected] or https://www.linkedin.com/in/ankit35/