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Manager - Brand Marketing - LUNA

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Job Description - Manager - Brand Marketing - LUNA


About us:

LUNA is a health-tech company reimagining personal health through an integrated ecosystem of hardware, software, and intelligence. At its core is LifeOS, Luna’s adaptive health operating system that interprets biometric data from the Luna Ring and other future devices to deliver real-time guidance on energy, circadian rhythm, and recovery. With science-first design and a global user base, Luna aims to make precision health both accessible and aspirational.


About the role:

At LUNA, we're looking for a creative and strategic Brand Marketing Manager to champion our brand identity and bring it to life across every touchpoint. In this role, you'll be at the heart of shaping how the world perceives LUNA - crafting compelling narratives, driving brand consistency, and building meaningful connections with our audience. 


Responsibilities:
  • Create content for Social Media. Edit Reels, Create stories. 
  • Plan a content calendar for the LUNA’s brand across Instagram, Twitter, Reddit and other Social platform
  • Develop communication content with influencers and media partners for brand promotion
  • Design brand campaign strategy with clearly defined milestones with timeline.
  • Brand Strategy development adhering to defined Brand KPIs
  • Celebrity on-board strategy development; managing celebrity contracts and 360-degree utilization
  • Briefing and managing external agencies 
  • Creation of marketing calendars and segmenting the budget across campaigns and channels
  • Initiating Community building to drive brand desire and consumer loyalty


Requirement:
  • Content creator (podcasts shooting or regular reels creation) 
  • Sports and athletic understanding is important.
  • You have 4-7 years of proven experience managing all aspects of marketing in a premium organization preferably in Audio/ Smartphones/ Consumer Electronics
  • Brand Manager with agency - someone who has done content creation and influencer  partnerships end to end. 
  • Nutritionist/Fitness expert with instagram or good twitter presence. For someone with good twitter presence, we can skip instagram skills.  
  • You have experience in working with large budgets and finding the most effective and efficient way of reaching customers
  • MBA in Marketing / Communications or relevant field
  • Analytical and creative thinker



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