The Manager – Communications & Development will serve as the strategic anchor and team lead for the Communications function. This role goes beyond execution and focuses on strengthening systems, processes, and strategic thinking within the team.
The role reports to the Director/Associate Director: Organisation Development and Communications.
The Manager will lead a team of Senior Associates and Associates, elevate performance standards, and ensure that all communications reflect a strong systems-change narrative within the public education ecosystem. The role will work closely with the fundraising team and support other internal functions (programs, partnerships, leadership) to ensure alignment in messaging and organisational priorities.
Roles and Responsibilities:
1. Strategic Branding and Ecosystem Positioning (30%)
Lead the implementation and evolution of a long-term communications strategy
Build a compelling narrative that connects with key stakeholder
Revamp and manage the organisation's website and digital presence
Translate strategy into annual and quarterly communication plans
Strengthen positioning across the education ecosystem (government, CSR, funders, NGOs, media)
Identify key policy moments and visibility opportunities
Oversee analytics (social media, website, newsletters) to refine messaging
Ensure adherence to brand guidelines across teams
Build media relationships and secure thought leadership opportunities
Position leadership in external forums (webinars, panels, podcasts, etc.)
2. Team Leadership, Structure & Performance Management (30%)
Lead and manage a team of Communications Associates and Senior Associates (prior team handling experience is mandatory)
Build structured workflows for planning, review, and approvals
Introduce performance dashboards and track KRAs
Conduct regular 1:1s focused on feedback and development
Review all communication outputs for quality and alignment
Design internal learning initiatives (writing, storytelling, media training, etc.)
Identify skill gaps and build targeted development plans
Foster a culture of feedback, iteration, and high standards
Ensure timely delivery and balanced workload distribution
Support performance reviews with structured inputs
3. Innovation (10%)
Introduce new content formats (data storytelling, videos, policy explainers, etc.)
Benchmark against leading organisations
Pilot new storytelling and branding initiatives annually
Strengthen narrative quality and consistency
Develop systems to measure communication impact beyond vanity metrics
4. Branding & Event Strategy (30%)
Lead communications for key organisational events (conferences, launches, webinars)
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