C

Manager GTM Enablement & Knowledge Strategy

icon building Company : Coditas
icon briefcase Job Type : Full Time

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Job Description - Manager GTM Enablement & Knowledge Strategy

About the Role

We are looking for a highly proactive, commercially-minded enablement leader to join our GTM organization as Manager – Sales Enablement & Knowledge Hub.

In this role, you’ll be the force multiplier for our Sales, Presales, Marketing, and Customer Success teams—ensuring they have the right assets, insights, and tools at the right time to move opportunities forward faster. Your guiding question in every pipeline review will be:

“How can I help you move to the next stage in your motion?”

You will own the end-to-end enablement ecosystem—from pre-read and post-read client meeting prep, pursuit-ready decks, and case study selection to techno-legal proposals, PoCs, demos, FAQs, and competitive battle cards. You’ll also architect and manage our central Knowledge Hub so that any GTM asset can be found in under 30 seconds—always the latest, approved, and on-message.

If you thrive on removing friction from sales motions, aligning solution fitment with buyer needs, and enabling every GTM conversation to land with impact, this is your playing field.

What’s in It for You

  • Full Enablement Ownership: Drive the strategy, execution, and governance of all GTM enablement initiatives.

  • Direct Pipeline Impact: Your work will influence win rates, deal velocity, and expansion opportunities.

  • Cross-Functional Influence: Collaborate with Sales, Presales, Marketing, Product, and Customer Success leaders.

  • Scalable Systems: Build a knowledge hub and enablement process that can scale with our growth.

  • Merit-Driven Growth: Career progression based purely on your impact, not tenure.

  • Culture of Trust & Collaboration: Operate in a high-ownership environment where enablement is seen as mission-critical.



Requirements

Your Key Responsibilities:

 Solution Fitment & GTM Alignment

  • Develop ICP–solution fitment frameworks to guide Sales, Presales, and Solutioning strategy.

  • Align pursuit strategies with Coditas’ value propositions, domain expertise, and success stories.

  • Maintain persona-function-industry mapping to drive content personalization and case study selection.

 Strategic Research & Pursuit Intelligence

  • Deliver fast-turnaround research packs covering account, persona, competitor, and domain insights.

  • Build pursuit briefs that link client pain points to Coditas’ solution narratives.

  • Monitor the competitive landscape, win/loss analysis, and market triggers to inform timely GTM actions.

Knowledge Hub & Asset Management

  • Own the centralized Knowledge Hub containing decks, proposals, case studies, playbooks, SOPs, demo videos, and collateral.

  • Enforce the “30-second acid test” for finding any asset.

  • Govern version control, asset tagging, and metadata taxonomy to maintain accuracy and discoverability.

  • Track asset reuse metrics to measure ROI and prioritize refreshes.

Sales & Field Enablement

  • Support AE and SDR teams with pitch-ready assets, custom decks, objection-handling content, and use-case aligned collateral.

  • Prepare pre-read and post-read packages for client presentations to ensure context-rich follow-ups.

  • Equip Presales with discovery frameworks, capability-mapping templates, and closure-ready narratives.

  • Collaborate with CS teams post-sale to deliver handoff decks, enablement kits, and onboarding materials.

Training & Continuous Enablement

  • Design and run GTM learning programs—onboarding modules, certifications, pitch workshops, and product/service refreshers.

  • Deliver just-in-time training on new assets, competitive updates, and market trends.

  • Implement feedback loops and AE/SDR satisfaction surveys to continuously improve enablement.

Market Insight Integration

  • Embed market research and competitive intelligence into all enablement materials.

  • Maintain a case study library indexed by industry, persona, and problem-solution mapping.

  • Ensure all sales narratives are backed by data-driven market validation and customer success proof points.

You Will Thrive in This Role If You Are...

  • A service-first enabler obsessed with removing friction from GTM motions.

  • A systems thinker who brings order to complex, fast-moving environments.

  • A storyteller who can connect technical capabilities with business value.

  • A collaborator who builds trust across Sales, Marketing, and CS while enforcing governance.

Desired Background

  • 8–15 years in Sales Enablement, Knowledge Management, or GTM Operations within B2B tech/services.

  • Proven success designing and scaling enablement programs and knowledge systems.

  • Proficiency with KM tools (Highspot, SharePoint, Confluence, Notion) and CRM/MAP platforms (Salesforce, HubSpot).

  • Strong knowledge of ICP mapping, buyer personas, and competitive positioning.

  • Skilled in content development, training delivery, and asset governance.



Benefits

Compensation & Benefits

  • Competitive base with performance-linked incentives.
  • Clear growth path into senior enablement or RevOps leadership.
  • Learning & development budget for continuous skill-building.
  • Flexible working, culture of trust, and collaboration.

Company Introduction


Coditas is a digital engineering and experience design company known for building scalable, high-performance software products with clean code and exceptional UX. Headquartered in Pune with 800+ technologists, we work with global brands like JPMorgan Chase, HDFC, and Symantec. Our engineering-first culture, focus on quality, and people-centric values make us one of India’s fastest-growing and most respected tech companies.

As a GenAI-native company, we're not just adopting generative AI—we're architecting next-gen platforms with it. From AI-powered app modernization to industry-specific GenAI solutions, we empower our teams to lead from the front. If you thrive on innovation, love solving complex problems, and want to shape the future of AI-driven products, Coditas is your playground.



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