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Manager - Sales (West Africa)

Job Description - Manager - Sales (West Africa)


Responsibilities & Key Deliverables

Job profile:


Africa is a strategic continent for M&M. Growing existing markets and scouting for new market opportunities requires a special skill. You will be part of a core team whose brief is to profitably increase Mahindra’s footprint. Focus on both tractor brands of M&M – Mahindra & Swaraj


You will be required to:


• Formulate Annual Business Plans basis market & competition intelligence


• Achieve sales volume (shipment and retail) and market share targets – work closely with internal (logistics, finance, product and marketing team) and external (distributor/dealer) stakeholders


• Monitor efficacy of the sales funnel (enquiry, retails and conversions) and make course corrections, if required


• Market intelligence – competition activity (pricing, new launches, feature upgrades/downgrades)


• Formulate growth plans for existing markets; identify and develop new market entry strategy


• Roll out Sales processes & standards (Eg. DEP) at Distributors and dealers.


• Drive Sales Satisfaction (SSI) scores by effective co-ordination with internal stakeholders (Product, Marketing, Logistics, Customer Support)


• Ensure First Time Right (FTR) launches of new products in co-ordination with Product team


• Maintain effective contacts with relevant Ministries and diplomatic missions (in India and overseas)


• Build and monitor distributor and dealer manpower capability



  • Build, monitor and improve network for better market coverage.


• Grow “Brand DNA” by strategic marketing initiatives with various field initiatives


• Support Country Head in various reviews, projects, analytics etc.

General Requirements

Person profile: Must have basic knowledge of international business (culture, preferences) to adapt and blend with overseas stakeholders. Knowledge of French language is preferred.


Must have strong analytical skills.


Should have a strong Emotional Quotient (EQ) - “culturally agnostic”, open minded, good listening and negotiating skills, collaborative and able to produce results with diverse teamsAround 8 to 10 years’ experience in Sales, Business Development (International experience in tractor, CE, HCV, Auto industry is preferred)


 

Long Description

Critical Skill Sets:


Business development


Product knowledge


Inter-cultural sensitivity


International sales


Knowledge of Exports Incoterms, Export payment mechanism


Functional Competencies:


Compliance management


Intrapreneurial business acumen


International business – Systems & Process orientation


Knowledge of international finance


Knowledge of tractor industry


International Sales & Marketing


International Logistics


Commercial Acumen


Product Knowledge of tractor and Farm Implement products

Industry Preferred

Tractors


Heavy Machinery


Farm Equipment

Qualifications

BE (Mechanical / Automobile) + MBA Marketing / International Business (Preferable)


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