Manager-Commerce

About WPP

WPP is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit WPP.com.

About WPP Media 

WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com. 

WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com 

At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values: 

• Be Extraordinary by Leading Collectively to Inspire transformational Creativity. 


• Create an Open environment by Balancing People and Client Experiences by Cultivating Trust. 


• Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise. 

Role Summary and Impact

As part of the Global Operations Centre (GOC), you will work closely with teams across the United States, Europe, and Asia to deliver high-impact solutions in a collaborative, multicultural environment. We are looking for Manager - E commerce who will:

.The Manager, Commerce role will have a deep interest and appreciation for the uniqueness of retail and marketplaces, and use their retail expertise to deliver excellence in biddable retail media channels: search and programmatic. In this role, you will manage a team overseeing the end-to-end campaign process beginning with competitive research through to tactical optimization and performance reporting.

Job Responsibilities:

• Manage a team of 2-5 direct reports and their career development.


• Interact effectively with regional teams internally (Europe, North America, Asia) and be a strong communicator.

• Oversee search and programmatic media activations across several retailer media networks, including but not limited to Amazon, CitrusAd, Criteo, The Trade Desk, Walmart, etc.


• Execute campaign setup, bid recommendations, and budgeting to ensure overall client goal attainment, including the use of retail bid management technologies where applicable such as Pacvue, Skai, and Epsilo


• Maintain excellent relationships with key account stakeholders to influence                 and maximize promotional opportunities.


• Ensure on-going campaign compliance to GroupM established guidelines and best practices.


• Prepare campaign performance reports on a weekly, monthly, and quarterly basis.


• Synthesize key data points, identify trends, and recommend activities to maximize business results and deliver an optimal customer experience.


• Address technical issues with media campaign serving.


• Manage reconciliation, invoicing/billing, trafficking, and mapping data to our internal media campaign management platform.

Minimum Requirements:

• At least 4 years of experience in biddable performance media execution, with a strong preference for retail media execution.


• Experience managing a team of direct reports.


• Proficient in English.


• Experience across the Microsoft Office Suite, including Excel, PowerPoint, and Outlook.


• Deep understanding of retail commercial elements such as profit margin, inventory levels, forecasting, and demand planning to inform media decisions.


• Deep understanding of how different media channels work together and how retail media fits within the wider ecosystem.


• Strong drive to understand the retail landscape and latest trends in commerce media.

• Experience with retail bid management platforms, such as Pacvue or Skai.

• Experience in campaign management and optimization across multiple retail platforms (Amazon, Instacart, Walmart, Target, Kroger, Criteo, Google, Meta, etc.).


• Ability to collaborate and work effectively with internal teams and external partners.


• A self-starter attitude that thrives in a fast-paced environment.


• Excellent project-management skills; able to coordinate projects across multiple teams and functions.

Life at WPP Media & Benefits

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include access to internal learning platforms, certifications, and training sessions, life insurance, wellness programs, significant paid time off, preferential partner discounts, employee mental health awareness day, and more.

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