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Marketing Associate

Job Description - Marketing Associate

Accumn, A Yubi Company is looking for a Senior Marketing Associate to join our product marketing team. Drive go -to -market strategies, positioning, and messaging to ensure product adoption and customer engagement. They collaborate with product, sales, and design teams to translate features into value -driven narratives that fuel growth.


Responsibilities

  • Collaborate with product, design & marketing teams to plan and develop content.
  • Excellent verbal and written communication skills: Proficient in writing promotional content and able to communicate ideas effectively.
  • Ability to create and deliver persuasive presentations.
  • Track and analyze campaign performance metrics to provide insights and recommendations for continuous optimization of marketing efforts
  • Ability to create engaging and compelling content.
  • Ability to work effectively with cross -functional teams.
  • Education - Bachelor’s degree in Marketing, communications or related field with previous experience working in SAAS/B2B/NBFC/banks/fintech clients.
  • Experience with the following tools would be an added plus: WordPress, Email marketing software like Netcore/Hubspot etc, Google analytics, Search Console, Amplitude and the MS Suite.


Requirement

  • 2 -3 years of marketing experience with B2B/SaaS or fintech firms
  • Strong attention to detail and ability to multi -task projects and deliverables
  • Proven experience working under pressure to deliver high -quality output within an assigned timeline
  • Strong collaborator and self -starter


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