Marketing Manager

Company : Enerparc Energy.

Job Type : Full Time

Bengaluru, Karnataka

Job Description - Marketing Manager

Purpose:

To support the reporting manager in marketing activities.

Key Responsibilities:

• This is a B2B marketing role for a Solar company. The primary objective is to increase the brand penetration to the target industries through digital and traditional marketing activities.

• This is an initial phase of Marcom activities for Enerparc and the scope will grow over the next years.

• Support reporting manager in gathering requisite data from cross functional teams to prepare monthly calendar for marketing activities.

• Point of contact for the marketing agency hired to handle execution of marketing activities as per agreed timelines.

• Execute Marcom plan to support brand building, lead generation and sales.

• Research about solar and cross industry exhibitions/ seminars where Enerparc can participate. Connect with the exhibitors and drive the discussion and execution along with reporting manager.

• Develop company presentation/ brochures/ collaterals and share periodically updated documents with the BD/ Sales team.

• Support in analyzing the impact of marketing activities and share the results with reporting manager and Head of Department.

Requirements

Key Skills:

• Strong Communication skills and good grasp over verbal and written English.

• Experience in B2B business marketing is required (minimum 3 years).

• Experience in digital and traditional marketing (minimum 3 years).

• Personal attributes: Confident, Creative, Energetic, Detail oriented, team player.

• High energy levels and ability to deliver on the targets assigned.

Key Qualifications:

Education: MBA in Marketing/ B Tech/ B E

Experience: 4 -5 years

Preferred companies: Preferably from companies in the B2B sector.

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