Marketing Manager

This role is for one of the Weekday's clients

We are looking for a Marketing Manager to join our team and drive digital marketing initiatives. The ideal candidate should have at least 1 year of hands-on experience in social media marketing, Facebook Ads, and Google Ads, with a passion for leveraging digital platforms to enhance brand visibility and generate leads. This role involves strategic planning, execution, and performance analysis of marketing campaigns to support business growth.

Key Responsibilities:

• Develop and implement digital marketing strategies to drive online traffic, engagement, and brand awareness.
• Plan, execute, and optimize PPC campaigns on platforms like Google Ads and Facebook Ads.
• Manage and maintain social media profiles (Facebook, Instagram, Google) while creating engaging content.
• Launch and manage online advertising campaigns to enhance brand visibility and reach target audiences.
• Design and execute lead generation campaigns tailored for home buyers through Google Ads and social media.
• Monitor and analyze campaign performance metrics, adjusting strategies for maximum ROI.

Skills & Abilities:

• Strong knowledge of Google Ads, Facebook Ads, and social media marketing.
• Ability to develop and execute effective digital marketing campaigns.
• Experience in content creation and audience engagement strategies.
• Familiarity with digital marketing tools such as Google Analytics, SEO tools, email marketing platforms, and social media management software.
• Strong analytical and problem-solving skills with the ability to derive insights from data.
• Excellent communication skills, creative thinking, and the ability to manage multiple projects in a fast-paced environment.

Qualifications:

• Experience: Minimum 1 year of proven experience in digital marketing and campaign execution.
• Education: Bachelor’s degree in Marketing, Business, Communications, or a related field (or equivalent experience).
  Adaptability: Ability to thrive in a dynamic environment, managing multiple priorities effectively.