Marketing Specialist

The Associate Consultant, Asset Management Marketing position is a generalist role within the marketing department of Northern Trust Asset Management, responsible for key strategic work across the department to help drive global adoption and demand for Northern Trust Asset Management’s various asset class solutions.

The key responsibilities of the role include:

• Under general supervision (but works independently most of the time) working on a wide variety of projects with the goal of helping AM Marketing Leadership, as well as the broader team, to be more effective and efficient in engaging our audience to ultimately drive revenue and raise brand awareness.

• Create/Maintain Quarterly Product Marketing Materials (Pitch Books, Product Profiles, Product Commentaries)

• The primary responsibility for this role will be to coordinate and execute key strategic projects. In addition to the primary responsibilities outlined, this role will be responsible for developing competitive marketing intelligence, supporting short- and long-term marketing initiatives, and coordinating ad-hoc strategic initiatives.

• Coordinate and execute key strategic projects

• Determine possible Automations opportunities which would eliminate data dependency, redundancy & reduce cycle time

• Explore innovative ways and unique platforms to host content and reach specific audiences

• Researching and assisting in the development of marketing tools that can be used to reach targeted audiences more efficiently

• Leverage marketing analytics/metrics to generate meaningful insights that could be leveraged by the broader team

• Market research to help strengthen firm messaging, competitive positioning, digital strategy and other strategic initiatives

• Creating executive presentations to support key executives in their strategic decision-making

• Carries out complex activities with significant financial, client, and/or internal business impact

• May have direct interaction with Portfolio Managers, Product Teams and/or Senior Management

• Able to serve as a key subject matter expert and mentor to other more junior level employees

• May manage daily operational activities and supervise day-to-day work of junior level employees (but not a formal management role)

• More technically sound in area of expertise and has broader knowledge of other areas

• Delivers a work product that requires less revision

• Able to facilitate discussions and reach decisions

The successful candidate will benefit from having:

• 4-5 years of Product marketing experience preferred

• Successful experience working in a fast-paced, results-driven environment, with a proven ability to think creatively

• Strong written/oral communication and interpersonal relationship skills

• Strong work ethic and professional demeanor

• Ability to think creatively and outside the box to find to solutions to known problems, as well as proactive and value-add ideas that benefit the overall firm objectives

• Showing sound judgment in making decisions and acting with a view to what is most appropriate, reasonable, timely and realistic

• Demonstrated self-starter with an entrepreneurial mindset

• Creative and technical abilities across the Microsoft office suite

• Results orientation – rigorously holding one self and others accountable for achieving high levels of individual and organizational performance and is keenly focused on results

• Results-driven, high-performing individual with excellent planning skills and attention to detail

• Ability to prioritize in a fast-paced environment