Effective marketing materials to all sales channels
Conduct mkt activities with channels ex. Trade event, seminar, product training, and architect meet
Implement and analyze trade marketing, loyalty program & trade promotion
Execute effective 4Ps to achieve sales target
Monitor and response competitors movement and mkt competitiveness
Analyze company's market opportunities and conduct new product development and launch in India.
Planning, implement and monitor marketing strategy to achieve substantial sales.
Analyze market trends, collect competitors activities and recommend changes to marketing and business development strategies based on analysis and feedback.
Initiate and manage product price startegy to be competitive in the Indian market.
Technical information supporting and testing.
Analyze demands market competitiveness and formulate marketing strategy.
Execute product and brand communication to ensure the right market positioning through both BTL and ATL.
Industry
FMCG / Foods / Beverage
Functional Area
Sales, Retail, Business Development
Job Role
Sales / BD Manager
Job Type
Permanent
Qualification
UG Qualification
Any Graduate - Any Specialization
PG Qualification
Any Post Graduate - Any Specialization
Doctorate
Doctorate Not Required - None
Desired Candidate Profile
Well versed on-field Marketing as well as E- Marketing concepts
At least 5+ years of core experience in managing marketing for multiple product portfolio
Excellent Communication and presentation skills
Strong command on designing and developing marketing tools, promotional materials and other relevant source to penetrate product in the market
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