We are seeking a dynamic and results-driven Marketing Manager to lead and execute the company’s integrated marketing strategy across digital and offline channels. Based in Gurgaon, this full-time role is ideal for a professional with at least 3 years of experience who can seamlessly blend creativity with data-driven decision-making. The role focuses on driving brand visibility, lead generation, and business growth through well-planned marketing initiatives including digital campaigns, events, and exhibitions.
As a Marketing Manager, you will take ownership of building a strong market presence by aligning marketing efforts with business objectives. You will be responsible for managing both online and offline marketing activities, ensuring consistent brand messaging and measurable impact. This role requires a hands-on approach, strategic thinking, and the ability to work in a fast-paced, growth-oriented environment.
Key Responsibilities
Develop and execute comprehensive marketing strategies to drive brand awareness, lead generation, and revenue growth
Plan and manage digital marketing campaigns across channels such as social media, search engines, email, and content platforms
Oversee offline marketing initiatives including industry events, exhibitions, trade shows, and conferences
Coordinate end-to-end event execution—from planning and vendor management to on-ground activation and post-event analysis
Manage the company’s brand positioning, ensuring consistency across all communication and marketing materials
Collaborate with sales and product teams to align marketing campaigns with business goals and customer needs
Analyze campaign performance using data and analytics tools, optimizing strategies for better ROI and conversion rates
Develop marketing collateral such as brochures, presentations, case studies, and promotional materials
Manage relationships with external agencies, vendors, and partners for creative, digital, and event-related activities
Identify new market opportunities, trends, and channels to enhance brand reach and engagement
What Makes You a Great Fit
Strong foundation in marketing with hands-on experience in both digital and offline channels, including events and exhibitions
Proven ability to plan and execute campaigns that drive measurable business outcomes
Excellent communication and storytelling skills with a keen eye for branding and creative execution
Data-driven mindset with the ability to analyze metrics and translate insights into actionable strategies
Experience working cross-functionally with sales, product, and leadership teams
Highly organized and capable of managing multiple campaigns and events simultaneously
Proactive, self-driven, and comfortable taking ownership in a fast-paced environment
Strong vendor and stakeholder management skills
Adaptability to evolving market trends and willingness to experiment with new marketing approaches
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