Performance Marketer

Company : Smart Work Consultants

Job Description - Performance Marketer

We are looking for a data -driven Performance Marketer to plan, execute, and optimize paid digital campaigns that drive store footfalls, online sales, and lead generation for a Retail Company. The role focuses on ROI, conversions, and growth through performance channels.

Key Responsibilities:

Plan & manage paid campaigns (Google Ads, Meta Ads, Marketplace Ads)
Drive conversions, leads & store footfalls
Optimize campaigns for ROI, CPA & ROAS
Manage budgets & performance reports
A/B test creatives, landing pages & audiences
Coordinate with creative & content teams
Track analytics using GA, Meta & ad dashboards
Monitor competitors & market trends

Requirements

Performance marketing & paid media

Google Ads, Meta Ads (Facebook & Instagram)

Lead generation & conversion optimization

GA / GA4 & ad analytics

Budget management & ROI tracking

Strong analytical & data interpretation skills

Preferred Qualifications:

Any Graduation / MBA (Marketing preferred)
Experience in Retail / E -commerce / D2C preferred

Benefits

#PerformanceMarketing #RetailJobs #DigitalMarketing #PaidMedia #GrowthMarketing #HiringNow

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