Perfromance Marketer

Company : Digital Nest

Job Type : Full Time

Hyderabad, India

Job Description - Perfromance Marketer

Summary:

We are seeking a results -driven Performance Marketing Specialist to plan, execute, and optimise paid advertising campaigns across Meta, Google, and emerging platforms. This role is critical in driving scalable growth, maximising ROI, and identifying new revenue opportunities through data -led strategies. You will work closely with cross -functional teams to develop high -performing creatives and campaigns, leveraging AI -powered tools to enhance efficiency and performance. Your strategic insights and analytical mindset will directly impact business growth and market positioning.

Responsibilities:

Plan, execute, and optimise paid campaigns across Meta, Google, and other relevant platforms
Identify and capitalise on new revenue -generating platforms, channels, and growth opportunities
Develop campaign strategies aligned with business goals, audience insights, and funnel stages
Analyse performance metrics and translate data into actionable improvement plans
Continuously test creatives, audiences, ad copies, and landing pages to enhance results
Manage campaign budgets, bidding strategies, and scaling initiatives
Collaborate with content, design, and brand teams to produce high -performing creative assets
Track conversions, ROI, and overall campaign effectiveness
Utilise AI tools for optimisation, insights generation, testing, and faster execution

Requirements

Requirements:

2 to 3 years of hands -on experience in performance marketing
Strong understanding of ad platforms, targeting methods, sales funnels, and conversion tracking
Proven ability to identify new growth channels and revenue opportunities
Excellent analytical skills with a data -driven decision -making approach
Familiarity with AI tools that enhance campaign performance and workflow efficiency
Ability to manage multiple campaigns and priorities in a fast -paced environment

Working Days: Mon - Sat

Timings: 9:30 am to 6:30 pm

Perks & Growth:

Leadership in post -production workflow
Opportunity to work on creative and diverse projects
Collaborative work environment promoting growth and innovation

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