PR Executive- Fashion

This role is for one of the Weekday's clients

Salary range: Rs 100000 - Rs 550000 (ie INR 1 - 5.5 LPA)

Min Experience: 1+ years

Location: Mumbai

JobType: full-time

Key Responsibilities:
 Develop relationships with key journalists and media outlets across traditional, digital, and social platforms.
 Create and implement public relations strategies for clients in print, broadcast, and online media.
 Write compelling press releases and media kits.
 Manage all inbound media inquiries and requests efficiently and professionally.
 Collaborate with senior PR team members to craft customized PR campaigns.

Skills and Qualifications:
 1 to 3 years of experience in Public Relations (fashion industry experience preferred).
 Exceptional writing and editing skills.
 Excellent communication, organizational, and project management abilities.
 Established media relationships across various platforms.
 Ability to adapt quickly and think strategically in a fast-paced environment.

Preferred Skills:
 Experience in influencer relations or partnerships.
 Familiarity with PR tools and media monitoring platforms.
 Strong knowledge of analytics tools to track campaign success.

Must-have skills

Public Relations, Press Team, Fashion Brands