Position Summary
The Presales Consultant is responsible for understanding
customer business requirements, positioning Warehouse Management System (WMS)
and Manufacturing Execution System (MES) solutions, preparing solution
proposals, conducting product demonstrations, supporting RFP/RFQ responses, and
assisting the sales team throughout the sales lifecycle.
The role requires strong knowledge of warehouse
operations, manufacturing processes, supply chain digitization, barcode/RFID
technologies, and software solution architecture. The consultant acts as the
technical and functional advisor to customers while ensuring that proposed
solutions are feasible, scalable, and aligned with business objectives.
Key Responsibilities
1. Customer Requirement Analysis
· Engage with prospective customers to understand
business objectives and operational challenges.
· Conduct discovery workshops and requirement
gathering sessions.
· Analyze warehouse, manufacturing, and material
flow processes.
· Document As-Is and To-Be business processes.
· Identify opportunities for process optimization
and automation.
2. Solution Design
· Design end-to-end WMS and MES solutions based on
customer requirements.
· Recommend suitable software modules, hardware
components, and system architecture.
· Define solution workflows covering:
o Inbound
logistics
o Warehouse
operations
o Inventory
management
o Production
planning
o Shop
floor execution
o Traceability
o Quality
management
o Finished
goods management
· Recommend appropriate technologies including:
o Barcode,
RFID
o Mobile
Computing, IoT
o Vision
Systems
o PLC/Machine
Integration
o Industrial
Automation
3. Product Positioning
· Demonstrate WMS and MES products to customers.
· Explain product capabilities and business
benefits.
· Map customer pain points to product features.
· Highlight ROI, productivity improvements,
compliance, and traceability benefits.
· Position product roadmap and future capabilities
including AI-driven analytics.
4. Proposal Development
Prepare:
· Technical proposals
· Functional solution documents
· Scope of work
· Architecture diagrams
· Process flow diagrams
· Bill of Materials (Software & Hardware)
· Effort estimations
· Project assumptions
· Risk analysis
· Commercial inputs
Support RFP/RFQ submissions with complete technical
responses.
5. Customer Presentations
· Conduct technical presentations.
· Present solution architecture.
· Lead product demonstrations.
· Participate in proof-of-concept activities.
· Support customer workshops and technical
discussions.
7. Solution Estimation
Collaborate with Delivery and Product teams to:
· Estimate implementation effort
· Define project timelines
· Identify implementation risks
· Recommend deployment architecture
· Prepare implementation approach
8. Cross Functional Collaboration
Work closely with:
· Sales Team
· Product Management
· Solution Architects
· Delivery Team
· QA Team
· Development Team
· Project Managers
· Hardware Team
Ensure smooth transition from Presales to Project Delivery.
9. Market Intelligence
· Study competitors.
· Track industry trends.
· Identify emerging technologies.
· Analyze customer requirements across industries.
· Provide inputs for product enhancements.
Key Deliverables
· Solution Design Document,
o Technical
Architecture
o Process
Flow Diagrams
· Demo Environment
· Product Presentations
· Technical Proposal
· Effort Estimation
· BOM
· RFP Responses
· Customer Workshop Reports
· Handover Documents / KT to Delivery
Preferred Industry Experience
Experience in one or more of:
· Automotive Manufacturing
· Electronics Manufacturing
· Pharmaceutical Manufacturing
· FMCG
· Food Processing
· Warehousing & Logistics
· Third Party Logistics (3PL)
· Retail Distribution
Required Skills
Functional Skills
· Business Process Analysis
· Solution Design
· Requirement Gathering
· Process Mapping
· Proposal Writing
· Presentation Skills
· Customer Engagement
· Consulting
· Analytical Thinking
Technical Skills
· WMS, MES
· ERP Integration, SQL, API Integration
· Manufacturing Processes, Warehouse Operations
Soft Skills
· Excellent communication
· Presentation and demonstration skills
· Problem solving
· Negotiation support
· Customer relationship management
· Documentation
· Time management
· Stakeholder management
Education
Bachelor's Degree in:
· Computer Science
· Information Technology
· Electronics
· Industrial Engineering
MBA (Operations/Supply Chain) is an added advantage.
Experience
· 5–10 years in Presales, Solution Consulting, or
Business Consulting.
· Experience with enterprise software solutions in
Manufacturing or Supply Chain.
· Hands-on exposure to WMS, MES, ERP integration,
or Industrial Automation projects.
· Experience in customer-facing consulting and solution
presentations.
Bar Code India
Since its inception in 1995, BCI (Bar Code India) has had the sole mission to help businesses unlock greater efficiency and quality through visibility and intelligence. With a comprehensive and integrated next-gen software and hardware portfolio, the company has enabled the digital transformation of...
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