Product Sales Manager - SME Tasc

icon building Company : Yes Bank
icon briefcase Job Type : Full Time

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Job Description - Product Sales Manager - SME Tasc

ROLE SUMMARYThe role holder is responsible for managing SME / TASC, compliance, and income delivery in the Retail Segment in his / her catchment and, is expected to be the Subject Matter Expert (SME) in the domain.KEY RESPONSIBILITIES/ ACCOUNTABILITIESStrategic/ Managerial ResponsibilitiesDriving initiatives for SME / TASC in the assigned geography for the respective channelResponsible for business delivery and capability creation of TBL, Trade and Forex and CMS from EBRB and TASCProduct/process initiatives in the region to increase customer acquisition / enhancement/increment in wallet and market shareJoint scoping with branches for mapping opportunity in focus and opportunity segments. Structuring product/pricing requirements for specific catchments / customer groups basis identified opportunityJoint visits to cluster and zone with cluster PSM for product structuring / relationship deepening to EBRB branchesDrive B2B2C opportunities with the help of regional / zonal leadershipEngagement with Business Leaders, ZH, RH, BM of EBRB & TASC to drive TFX & CMS businessCore ResponsibilitiesEarmarking key focus business Segments within the geography in terms of current account & trade forex business, under consultation with regional leadership. Continuous interaction with branches / leadership to ensure that business focus is maintained, and key identified branches are visited at regular intervalsSales efficiency of working model / sales process in key branches and highlight gaps to management for corrective action.Proliferation of TFX and CMS Strategy in terms of input and output right down to the last mileResources Level Activation from SME / TASCPeople Management or Self-Management ResponsibilitiesRegular Training of resources on products, processes, competition benchmarking within the Trade / Forex / CMS domain / TBLDrive marketing initiatives in respective channel for brand building / acquisition/balance & revenue build-upPlanning local contests and promos, events for prospective customer meet, trade-forex centric association meetings for regions in consultation with regional leadershipProvide inputs to central product team on Segmentation and market sizing for current account & trade forex business at a catchment levelExperience:4-8 YearsQualification:Any graduate, Any Masters
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