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Referral - OmniChannel

icon building Company : Axtria, Inc.
icon briefcase Job Type : Full Time

Number of Applicants

 : 

000+

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Job Description - Referral - OmniChannel


Position Summary

                                                                     This Requisition is for Employee Referral Campaign and JD is Generic. 


Position Summary: Build scalable, effective programs to improve communication between Life Sciences companies and their customers. 


Job Responsibilities

We are seeking a high-energy and innovative leader to join our Omnichannel Centre of Excellence to develop new, specialized capabilities for Axtria, and to accelerate the company’s growth by supporting our clients’ omnichannel marketing strategies. 


Axtria CustomerIQTM is the most advanced omnichannel-driven customer engagement solution for the life sciences industry. It enables personalized interactions, at scale to optimize commercial activity. 


Axtria CustomerIQTM combines the power of AI/ML-based analytics with a unique knowledge of the customer journey to recommend Next Best Experiences (NBX) through Next Best Action (NBA) recommendations, significantly improving the interaction between the life sciences company and its customers. Axtria CustomerIQTM provides a complete, continuous 360° view of the customer while automating and optimizing the efficiency of both sales and marketing channels, driving higher revenue. 


Education

Fellow Programme - Engineering

Work Experience

Following are the skills we hire for Our Omni Channel Team. You experience could be a fit for one of the relevant skills. Specific JD for relevant skills will be discussed by Recruiters. 


Omnichannel Analytics & Insights Manager - Minimum of 5+ years of experience in marketing analytics, with a strong focus on omnichannel strategy.

Strong experience in analyzing and optimizing U.S. pharmaceutical prescription drug marketing through non-personalized, multichannel and omnichannel campaigns.

Proven ability to lead analytics engagements and influence senior stakeholders.

Strong understanding of customer journey analytics, media performance, and behavioral segmentation.

Excellent communication and presentation skills with the ability to drive strategic conversations.

Strong problem-solving skills, business acumen, and a passion for innovation.

Behavioural Competencies

Customer focus
Problem solving
Learning on the fly
Drive for result

Technical Competencies

AIML
ML Data Science
Python
Lifescience Knowledge
ML Ops
MMx
Marketing Mix
Pharma Data Analytics

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