Manager - Ad sales

This role is for one of Weekday’s clients
Salary range: Rs 1500000 - Rs 2000000 (ie INR 15-20 LPA)
Min Experience: 3 years
JobType: full-time

We are seeking a highly motivated and results-driven Manager – Ad Sales to lead advertising revenue growth by building and managing strategic partnerships with clients and agencies. The ideal candidate will possess strong consultative sales abilities and a passion for media and digital innovation. You will be responsible for driving ad sales efforts across multiple platforms, including digital, print, video, or OTT, depending on the company’s focus.

This role is ideal for someone with a proven track record in media sales, relationship management, and who thrives in a fast-paced, dynamic environment. The Ad Sales Manager will be instrumental in expanding our advertiser base, maintaining long-term client relationships, and maximizing revenue opportunities.

Key Responsibilities:

• Revenue Growth & Sales Strategy:
• Own and drive the advertising revenue targets for the assigned vertical or region.
• Develop and execute ad sales strategies to increase the company's share of advertiser spend across sectors.
• Client & Agency Partnerships:
• Build and nurture strong relationships with direct advertisers, brand marketers, and media agencies.
• Partner with agencies and brands to understand their goals and deliver tailored advertising solutions that meet their objectives.
• Pitching & Negotiation:
• Lead client presentations, pitch decks, and media proposals for new and existing advertisers.
• Negotiate and close long-term and campaign-based media deals with a focus on ROI for the client and profitability for the business.
• Collaboration & Cross-functional Coordination:
• Collaborate with internal teams including content, marketing, analytics, creative, and operations to execute and optimize advertising campaigns.
• Ensure seamless execution, delivery, and performance tracking of ad campaigns.
• Market Intelligence:
• Stay updated on advertising trends, emerging platforms, competitor activity, and client industry landscapes.
• Provide feedback to product and leadership teams for improving ad offerings and formats.
• Reporting & Analysis:
• Track and report sales performance metrics on a weekly/monthly basis.
• Provide clients with post-campaign analytics and insights to strengthen relationships and encourage repeat business.

Skills & Qualifications:

• Bachelor's or Master’s degree in Marketing, Business, Mass Communication, or related fields.
• Minimum 3+ years of relevant experience in ad sales, preferably in media, digital publishing, OTT, or advertising agencies.
• Strong knowledge of media partnerships, digital ad sales, branded content, and display/video advertising.
• Exceptional communication, presentation, and negotiation skills.
• Ability to manage multiple clients and campaigns simultaneously with attention to detail.
• Proficient in MS Office, CRM tools, and ad performance platforms.

What We’re Looking For:

• A go-getter with a strategic mindset and strong business acumen.
• Proven experience in building lasting client relationships and consistently achieving revenue targets.
• Ability to thrive in a dynamic, entrepreneurial environment and adapt quickly to changing client and market needs.
• Experience working with cross-functional teams and delivering successful ad campaigns.