Manager Sales

This role is for one of the Weekday's clients

Salary range: Rs 200000 - Rs 300000 (ie INR 2-3 LPA)

Min Experience: 3 years

JobType: full-time

We are seeking a highly driven and experienced Sales Manager with 3–4 years of proven success in general trade, modern trade, corporate gifting, and FMCG sectors. The ideal candidate will have a strong background in B2B and D2C sales, and be passionate about expanding the company’s footprint in both traditional and modern retail channels. This is a strategic role requiring a mix of relationship-building, account management, and business development to drive volume, visibility, and market penetration in the gifting industry and fast-moving consumer goods (FMCG) segments.

Key Responsibilities:

• Sales Strategy & Execution: Develop and implement effective sales plans to achieve targets across general trade, modern trade, gifting, and FMCG segments.
• Channel Management:
• Drive and manage relationships with general trade retailers, wholesalers, and distributors to maximize sales and coverage.
• Build and maintain partnerships with modern trade chains, including key accounts, supermarkets, and hypermarkets.
• Tap into corporate gifting opportunities by onboarding B2B clients and customizing solutions as per seasonal gifting trends.
• Business Development:
• Identify new business opportunities and onboard clients for both B2B and D2C channels.
• Participate in industry events, exhibitions, and gifting expos to generate leads and enhance brand visibility.
• Key Account Management: Manage and grow strategic accounts, ensuring a high level of client satisfaction and repeat business.
• Forecasting & Reporting: Monitor sales performance, prepare regular reports and dashboards, and forecast demand to optimize inventory and delivery.
• Cross-functional Collaboration: Work closely with the marketing, product, and logistics teams to align supply, demand, and promotional efforts.
• Promotions & Activations: Plan and execute trade promotions and seasonal campaigns to boost product uptake and brand recall.

Skills & Qualifications:

• Bachelor's degree in Business, Marketing, or related field. MBA is a plus.
• 3–4 years of experience in sales roles across general trade, modern trade, or corporate gifting segments.
• Strong exposure to FMCG sales cycles, distribution management, and retail dynamics.
• Proven success in handling B2B gifting solutions and understanding of the D2C consumer journey.
• Exceptional interpersonal and negotiation skills.
• Result-driven and target-oriented with a data-centric approach.
• Comfortable with travel as per business needs.