SEO Copywriter

As a SEO Copywriter, you will be responsible for creating persuasive, user-focused content that supports client goals and improves digital performance. You will collaborate with cross-functional specialists to develop content strategies, optimize user journeys, and deliver high-quality copy across multiple platforms.

• Write original, engaging web content including homepages, landing pages, product pages, category pages, brand stories, headlines, and sales copy.


• Transform creative briefs and research insights into compelling copy tailored to target audiences and business objectives.


• Apply SEO best practices, including keyword integration and on-page optimization principles, to improve rankings and visibility.


• Analyze user behavior and performance data to identify opportunities for improving content effectiveness and conversion rates.


• Work closely with SEO, PPC, design, and content teams to create integrated campaigns that generate measurable results.


• Collaborate directly with clients to understand their needs, present recommendations, and deliver content aligned with their goals.


• Manage multiple projects simultaneously while maintaining exceptional quality standards and meeting deadlines.


• Research complex topics and create engaging content even when working with unfamiliar industries or limited guidance.

Requirements:

The ideal candidate is a talented English copywriter with strong digital marketing knowledge, a user-first mindset, and the ability to create impactful content independently. You should be comfortable working remotely, managing priorities, and using data to improve your work.

• Previous professional experience in web copywriting, with a portfolio demonstrating experience across different digital content formats.


• Strong understanding of SEO fundamentals, including keyword research and on-page optimization.


• Ability to write clear, persuasive, and engaging content that balances creativity with business objectives.


• Experience creating content for websites, including landing pages, product descriptions, category pages, and informational pages.


• Strong research skills and the ability to create high-quality copy across a variety of industries and topics.


• Results-oriented mindset with an interest in using analytics tools such as Google Analytics, heatmaps, or testing platforms to improve performance.


• Excellent time management skills and the ability to handle multiple projects in a fast-paced environment.


• Strong communication skills with confidence in collaborating with clients and presenting ideas.


• High attention to detail and a commitment to producing consistently excellent work.


• Reliable high-speed internet connection and a modern computer or laptop suitable for remote work.


• Ability to work within a time zone range compatible with Dubai working hours.

Benefits:

• Competitive salary package above market standards, with performance-based incentives.


• Fully remote work environment with flexible working hours.


• Unlimited paid personal time off for vacation, sick leave, and wellness days.


• Company-paid health insurance.


• Profit-sharing opportunities based on company performance.


• Access to regular training, professional workshops, and learning resources.


• Opportunities to work with international brands and a diverse range of industries.


• Remote-first culture with team retreats and virtual or in-person meetups.


• Transparent communication and visibility into company performance.


• Supportive environment that values creativity, ownership, and professional growth.