Testing and optimisation specialist

This role is for one of the Weekday's clients

Min Experience: 8 years

Location: Remote (India)

JobType: full-time

We are seeking a Testing & Optimization Specialist to drive experimentation, A/B testing, and data-driven optimization strategies across digital platforms. The ideal candidate thrives on analyzing data, generating insights, and improving user experiences through innovative testing techniques. You will own the end-to-end testing lifecycle, from hypothesis creation to results reporting, while collaborating closely with stakeholders.

Key Responsibilities

• Experimentation & Testing: Plan, execute, and analyze A/B and multivariate tests using platforms like Adobe Target and Optimizely. Independently generate testing strategies and hypotheses, and communicate results effectively.
• Analytical Skills: Identify optimization opportunities, evaluate data from multiple sources, and build dashboards and reports to support informed decision-making. Automate reporting where applicable.
• Stakeholder Management: Collaborate with stakeholders to understand requirements and translate them into actionable testing use cases, managing expectations throughout the process.
• Metrics & Reporting: Define KPIs and performance metrics, regularly reporting test outcomes and insights.
• Platform Expertise: Leverage expertise in Adobe Target, Optimizely, Adobe AEM, GA4, and other web/AdTech platforms. Stay updated on platform features and industry best practices.
• Continuous Improvement: Monitor industry trends, refine testing methodologies, and suggest process enhancements to improve optimization workflows.
• Problem Solving & Innovation: Identify challenges, interpret data, and propose creative solutions for testing and optimization.
• Attention to Detail & Adaptability: Ensure accuracy in experiment setup, analysis, and adapt quickly in a dynamic environment.
• Communication: Effectively convey technical concepts and insights to diverse stakeholders.

Qualifications & Experience

• Bachelor’s degree in Computer Science, Information Technology, or related field; Master’s or Analytics degrees are a plus.
• 8+ years overall experience with Adobe Target, Optimizely, or Monetate; 1–2 years in developing custom code, JavaScript, and tag implementations.
• 2+ years designing, running, and reporting on A/B and multivariate tests.
• Experience delivering dynamic and personalized site experiences using Adobe Target or Optimizely.
• Adobe Target or Optimizely certification is a plus.
• Experience with legal subscription or SaaS platforms is advantageous.

Core Skills

Adobe Target | Optimizely | Adobe AEM | GA4 | CSS | Data Analysis | Experimentation | A/B Testing | Optimization | Stakeholder Management