Sales Executive

We are looking for a dynamic, target-oriented and result-driven Sales Executive with prior experience in the FMCG or Automotive Spare Parts industry. The candidate will be responsible for territory sales, dealer/distributor management, market development, new customer acquisition and achieving assigned sales targets.

Key Responsibilities

• Achieve monthly, quarterly and annual sales targets for the assigned territory.


• Develop and maintain strong relationships with dealers, distributors, retailers, workshops and customers.


• Identify and acquire new customers and expand the existing customer network.


• Conduct regular market visits to generate business and understand customer requirements.


• Manage dealer/distributor networks and ensure regular product movement.


• Promote JK Fenner products and increase market penetration and product visibility.


• Generate enquiries, follow up with customers and convert opportunities into sales.


• Monitor competitor activities, pricing, schemes and market trends.


• Handle customer queries and coordinate with internal teams for timely resolution.


• Follow up on outstanding payments and support timely collections.


• Prepare sales reports, market feedback and territory-wise sales forecasts.


• Develop new markets and strengthen business in existing territories.


• Ensure excellent customer service and maintain long-term business relationships.

Candidate Requirements

• Graduate in any discipline.


• 1–5 years of sales experience in FMCG, automotive spare parts, auto components or a related industry.


• Prior experience in dealer/distributor handling and territory sales is preferred.


• Candidates with an existing dealer/retailer/distributor network will have an added advantage.


• Strong communication, negotiation and interpersonal skills.


• Good knowledge of the local market.


• Self-motivated, energetic and target-oriented.


• Willingness to travel extensively within the assigned territory.