Senior Content Writer

Job Purpose:

The Senior Content Writer
will drive Azilen’s brand communication by creating, managing, and optimizing
high -quality content across digital channels. This role ensures consistent
messaging, supports marketing and employer branding initiatives, and enhances
audience engagement. The Senior Content Writer will collaborate with
cross -functional teams to deliver impactful, strategic content aligned with
business goals.

Who You are:

• A creative and
  research -backed writer with 4+ years of experience in content
  management for SaaS/AI -first products.
  
• You understand AISEO, content planning,
  SEO -led growth, and are skilled in turning product features into compelling
  stories.
  
• You enjoy writing across formats - from blogs to UI copies to product
  documents.
  

What will excite us:
Your ability to,

• Build
  and execute content calendars across blogs, landing pages, product docs,
  campaigns, emails, newsletters.
  
• Strategize
  content based on personas, product goals, and market trends.
  
• Create
  SEO -optimized content using AISEO and generative AI workflows.
  
• Conduct
  keyword research, competitive analysis, and topic clustering.
  
• Produce
  product -led content including feature pages, release notes, guides, FAQs.
  
• Track
  performance via GA/Search Console/SEMrush/AiSEO dashboards and present
  insights.
  
• Work
  cross -functionally with design, product, and marketing teams.
  
• Improve
  engagement, organic growth & conversions through structured content
  optimization.
  

What will excite you:
The opportunity to,

• Own
  content strategy for AI product lines end -to -end.
  
• Experiment
  with new formats including videos, scripts, and product walkthroughs.
  
• Influence
  brand presence through storytelling and product messaging.
  
• Work in
  an environment that values creativity, speed, and AI -led content
  execution.
  
• Lead
  content decisions that directly impact product adoption and visibility.
  

Work Location: Ahmedabad (WFO)