Senior Manager, Communications & Community Engagement Mumbai

Role: Senior Manager, Communications & Community Engagement Mumbai
Role type: Full-time; Hybrid
Experience: 5+ years onwards
Salary: 14.5-17.5 LPA [based on experience]

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Role Summary

As the Senior Manager of Communications and Community Engagement, you will lead efforts to shape and amplify The Circles brand, ensuring consistent, impactful messaging across all channels. Your role will encompass both strategic communications and active community engagement, building and nurturing relationships with a growing audience of 10,000+ individuals annually. You will design and execute campaigns, events, and initiatives to foster a vibrant, informed, and engaged community aligned with The Circles vision.

Responsibilities

As The Senior Manager, Communications and Community Engagement, you will:

1. Communications Strategy and Execution

• Develop and lead a robust communications strategy to amplify The Circles mission and programs.
• Create engaging content for newsletters, emails, social media, blogs, press
• releases, and other collateral to drive awareness and action.
• Oversee The Circles brand identity and ensure messaging consistency across all
• channels, including social media, website, and PR efforts.
• Manage media relations, including responding to inquiries, pitching stories, and developing communication materials such as op-eds, press releases, and talking points.

2. Community Engagement

• Design and execute community engagement initiatives, including webinars, social media events, and in-person gatherings, to connect with and inspire educators and leaders.
• Build and cultivate relationships with community members, ensuring they feel informed, valued, and motivated to participate in The Circles programs.
• Develop strategies to leverage the growing community to support recruitment efforts for The Circles programs.

3. Leadership and Collaboration

• Act as a liaison between internal teams, external stakeholders, and community members to align messaging and objectives.
• Identify and collaborate with influencers, ambassadors, PR agencies, journalists and partners to amplify The Circles reach and impact.
• Partner with the design, program, and recruitment teams to ensure all communications are visually and strategically aligned with The Circles goals.

4. Event Management and Storytelling

• Conceptualize and host flagship events, ensuring they align with The Circles brand and strategic goals.
• Capture and share compelling stories of impact through various media to inspire and engage audiences.

5. Data-Driven Insights

• Monitor and analyze engagement metrics to inform and optimize communication strategies.
• Stay abreast of industry trends, audience behaviors, and best practices in community engagement

Qualifications and Skills

• Graduate/Postgraduate degree in Communications, Journalism, Marketing, or a related field.
• 4+ years of experience in communications, community engagement, or related fields, with at least 2 years in a managerial role.
• Exceptional writing and storytelling skills, with a proven ability to create engaging content for diverse audiences.
• Experience designing and executing large-scale community engagement initiatives.
• Strong leadership and collaboration skills, with a track record of managing teams and external partners.
• Ability to develop and execute long-term strategies while managing day-to-day communications needs.
• Strong organizational skills with the ability to manage multiple projects and meet tight deadlines.
• Familiarity with tools such as social media platforms, email marketing software, and data analytics tools as well as digital design tools.
• Demonstrated experience maintaining and evolving a strong brand identity.

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Hiring Note: Applications will be reviewed on rolling basis. This job is re-posted on Feb 4, 2025 on GroundZeroJobs.org

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