SEO & GEO Specialist - Vertoz

Company : Vertoz

Job Type : Full Time

Navi Mumbai, India

Number of Applicants

:

000+

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Job Description - SEO & GEO Specialist - Vertoz

What we want:
We are seeking
a data -driven SEO Specialist with 2 -3 years of experience to develop, execute, and manage comprehensive
search engine and Generative Engine Optimization (GEO) strategies. In this
role, you will be responsible for improving our traditional organic search
rankings, driving high -quality traffic, and ensuring all our brand is
accurately represented and highly visible across emerging AI and Large Language
Model (LLM) platforms like Claude, Chatgpt, Gemini & more.

Who we are:
Vertoz (NSEI: VERTOZ), an AI -powered MadTech and CloudTech Platform offering Digital Advertising, Marketing and Monetization (MadTech) & Digital Identity, and Cloud Infrastructure (CloudTech) caters to Businesses, Digital Marketers, Advertising Agencies, Digital Publishers, Cloud Providers, and Technology companies. For more details, please visit our website here..

What will you do:

• Strategic Optimization: Develop and implement
effective on -page, off -page, and technical SEO strategies to increase
organic traffic.

• Keyword Research: Conduct in -depth
keyword research to identify high -intent terms relevant to programmatic
advertising, CPA, CPS, and broader Advertising solutions.

•Content Collaboration: Work closely with
content team and the broader marketing team to optimize blog posts, landing
pages, and website copy for search engines.

•Technical SEO: Perform regular site
audits to identify and resolve technical issues affecting crawlability,
indexing, site speed, and Core Web Vitals.

• Analytics & Reporting: Monitor key
performance indicators (KPIs) using Google Analytics, Google Search Console,
SEMrush, or Refresh. Prepare detailed weekly and monthly performance reports.

• Market Analysis: Stay updated on the
latest algorithmic changes, SEO trends, and competitor strategies within the
B2B technology sector.

• Generative Engine Optimization (GEO): Develop and execute strategies to ensure the company ranks well, is accurately
cited, and is highly recommended by major AI models and conversational search
engines (e.g., ChatGPT, Gemini, Claude, Perplexity)

Requirements

• Graduation: Bachelor’s degree in marketing, mass communication,
media studies or another discipline
• Skills: Certification in SEO & SEM, Google Adwords, Google
Search Console & Analytics, SEM Rush, Hubspot, Similarweb, Sound
knowledge of WordPress + HTML + CSS + Javascript, Adequate knowledge of
reflecting SEO on Ai tools and LLMs

• Technical
Proficiency: Strong understanding of technical SEO elements, including
schema markup (JSON -LD), entity optimization, canonical tags, XML sitemaps, and
robots.txt.
• Tool
Mastery: Hands -on experience with industry -standard tools such as Google
Analytics, Google Search Console, Ahrefs, SEMrush, and Screaming Frog.
• Analytical
Skills: Exceptional ability to interpret complex data and translate it into
actionable marketing strategies for both Google Search and AI platforms.
• Communication: Excellent written and verbal communication skills, with a keen eye for
optimizing content to be clear, authoritative, and factually rigorous.

Benefits

•No dress codes
•Flexible working hours
•5 days working
•24 Annual Leaves
•International Presence
•Celebrations
•Team outings
•Referral Policies

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