Shopify Expert/ Developer/ Seo/ Performance Marketing

SHOPIFY EXPERT/ DEVELOPER/ SEO/ PERFORMANCE MARKETING Build, Optimize & Grow Our Fashion Brand!Do you have the technical expertise to build high-performing online stores? We are seeking a talented Shopify Expert to join us. Role: Shopify Expert/Developer/ SEO/ Performance Marketing Location: Goregaon, Mumbai Job Type: Full-time on-site. Roles & Responsibilities Shopify Development: Design, develop, and maintain an user-friendly and visually appealing Shopify website. Customize themes and integrate plugins to enhance functionality. Ensure smooth website performance and mobile responsiveness. Maintain code quality and adhere to best practices. SEO Optimization: Implement SEO best practices to improve organic search ranking and website visibility, should be able to conduct on page as well as off page SEO. Conduct keyword research and optimize product pages for relevant search terms. Monitor website traffic and analytics to identify and address SEO issues. Performance Marketing: Develop and manage data-driven marketing campaigns across various channels (PPC, social media). Analyze campaign performance and optimize strategies for maximum ROI. Stay up-to-date on the latest e-commerce marketing trends and best practices. Skills Required Shopify Expertise: Minimum 3+ years of experience building and customizing Shopify websites. Expertise in UX/UI designing. Expertise in 3rd party API integration Should have an understanding of all payment gateways and their integration. Experienced in Shopify Plus. Strong understanding of Shopify's functionalities (themes, apps, integrations). Proficiency in coding languages relevant to Shopify development (e.G., HTML, CSS, JavaScript). Ability to manage 3rd party apps and tools. SEO Savvy: Knowledge of SEO principles and best practices for e-commerce websites. Experience with keyword research and on-page optimization techniques. Proficiency in using SEMRUSH, AHREFS, Google search console. Marketing Acumen: Familiarity with performance marketing channels (PPC, social media). Ability to analyze data and translate insights into actionable marketing strategies. Bonus Points Experience working within the fashion industry. A strong understanding of web analytics tools (e.G., Google Analytics, Google AdSense). Qualifications: Bachelor's degree. Minimum of 3-4 years of experience in social media management, specifically within the fashion industry. Candidates should reside in Mumbai