Social Media Influencer and Brand Content Creator

This role is for one of the Weekday's clients

Salary range: Rs 250000 - Rs 300000 (ie INR 2.5 - 3 LPA)

Min Experience: 0 years

Location: Gurugram

JobType: full-time

We are looking for a creative and audience-focused Social Media Influencer & Brand Content Creator to produce engaging, high-quality content that builds brand visibility and drives meaningful engagement across social platforms. This role blends content creation, storytelling, and community interaction while maintaining strong brand alignment.

Key Responsibilities

• Create original, engaging content including Reels, Shorts, posts, stories, live sessions, and other short-form formats.
• Promote products and services across platforms such as Instagram, YouTube, Facebook, Snapchat, Twitter/X, and emerging channels as relevant.
• Maintain an authentic personal voice while adhering to campaign objectives, messaging, and brand guidelines.
• Collaborate with the marketing team on campaigns, product launches, seasonal promotions, and brand initiatives.
• Actively engage with the audience through comments, stories, polls, and community interactions to build loyalty and trust.
• Monitor and share basic content performance metrics such as reach, engagement, impressions, and clicks.
• Participate in brand shoots, live campaigns, influencer collaborations, or events as required.

Skills & Competencies

• Creative Content Creation (Short-form video, visual storytelling, live content)
• Strong communication and interpersonal skills
• Ability to connect with audiences authentically
• Social media trend awareness and adaptability
• Collaboration and campaign execution skills