Social Media Manager

Job Description

We are Sisco Jobs, a recruitment consultancy based in Trichy, Tamil Nadu. We are hiring on behalf of our client for the position of Social Media Manager in Chennai, Tamil Nadu. Our client, Indiafloats Technologies, is seeking skilled, motivated professionals. If you meet the requirements below, apply early as positions are limited.

Key Responsibilities

• Develop and execute social media strategies aligned with business and marketing objectives.
  
• Plan and maintain content calendars across relevant social media platforms.
  
• Create and coordinate engaging social media content, including posts, campaigns, reels, and promotional creatives.
  
• Manage day-to-day publishing and maintain consistent brand communication across channels.
  
• Monitor audience engagement, comments, messages, and online community interactions.
  
• Track campaign and content performance using social media analytics and platform insights.
  
• Identify trends, content opportunities, and platform developments to improve reach and engagement.
  
• Collaborate with marketing, creative, and business teams to support campaigns and brand initiatives.
  

Required Skills

1. Social Media Strategy — Ability to develop channel-specific strategies supporting brand and marketing goals.
   
2. Content Planning — Ability to build structured content calendars and campaign schedules.
   
3. Content Creation — Understanding of engaging social content formats and platform-specific communication.
   
4. Social Media Analytics — Ability to interpret reach, engagement, audience, and campaign performance metrics.
   
5. Community Management — Ability to manage audience interactions and maintain consistent brand communication.
   

Preferred Skills

• Paid social media campaign knowledge
  
• Basic graphic design/video content coordination
  
• Familiarity with social media scheduling and analytics tools
  

Work Experience Requirements

Typical requirement: Approximately 3–6 years of relevant experience in social media management, digital marketing, content marketing, or a related field. Candidates would typically be expected to have hands-on experience managing social channels, content calendars, campaigns, audience engagement, and performance reporting. This is a generated typical range because experience was not provided by the recruiter.

Education

• Minimum: Typical — Bachelor's degree in Marketing, Communications, Media, Business, or a related discipline
  
• Preferred: Typical — Postgraduate qualification in Marketing/Digital Marketing
  
• Additional: Typical — Digital Marketing or Social Media Marketing certifications