Sr Specialist, Publisher Alliances (VEVE)

Associate Manager, Publisher Alliances

Business Unit: VEVE | Target Market: APAC | Work Location: Mumbai

Type of Role: Individual Contributor

Affinity is looking for a result-driven and high-energy business leader who has at least 5 years of business development experience with online publishers across various categories – Mobile OEMs, Telcos, Content, App Developers, Gaming, and Extensions. Should have a deep-rooted understanding of ad-techs various business models – MGs, Licensing, Revenue Shares, etc. And should have a track record of building and growing teams.

The Role

• Managing the P&L responsibility for the defined Business Unit(s) in the Target Market(s). 
• Hunt for new publishers headquartered out of the Target Market(s).
• Evaluate opportunities with publishers and find the right value fit between their supply our ad monetization products.
• Negotiate agreements.
• Develop Processes, Measurement systems, dashboards, surveys – for everything related to Publisher success – tracking publisher growth, retention, and satisfaction.
• Take key business decisions related to new and existing publishers in the Target Market.
• Achieve individual targets and support the team in meeting overall revenue goals
• Build and manage the sales pipeline in the CRM.
• Manage the publisher alliances and publisher success team based in India which is focussed on selling to the Target Market(s).
• Collaborate with Product and Operations teams across Business Units to create new revenue streams.
• Collaborate with the Marketing team to deploy any relevant strategies which help grow client acquisition – like running product update mailers, developing new/localized content, testimonial videos, webinars, whitepapers, etc. 
• Work closely with the C-Suite at the Mumbai HQ to develop and deploy growth strategies for the Target Market.
• Represent the company at industry events in Target Market – speaking engagements and networking and sales with publishers.
  
  

What you’ll need to be successful:

• Track record of closing high value business deals and exceeding annual sales targets.
• 3 years of deal making experience with publishers in digital media. Any experience working with European based publishers an added advantage.
• Very strong English communication skills – written and spoken.
• Track record of building and managing teams across multiple markets.
• Knowledge of the business concepts and technologies in digital publishing – like ad servers, endpoints (APIs, JS, SDK), pricing models, and deal structures.
• Proficient in usage of entire MS Office suite (PowerPoint, Excel & Word) to create business models and deal simulation for the publishers.
• Good analytical skills (i.e., ability to decipher problems and growth areas from reports).

About Affinity:

Affinity is an ad-tech company which creates user engagement products (branding and performance) for digital media. It is in the business of creating sustainable and scalable advertising/media products with special attention to user experience. Established in 2006, Affinity is a 400+ employee company that operates 7 business units, namely - mCanvas, Siteplug, VEVE, AdopsOne, Yield Solutions , Nucleus-Links and Affinity Germany . For more information, visit www.affinity.com.