YouTube Growth Manager

Key Responsibilities:

1. YouTube Channel Growth Strategy:
   • Develop and implement a comprehensive growth strategy for YouTube channel.
   • Understand YouTube algorithms and trends to optimize content for maximum visibility.
2. Digital Media and Marketing:
   • Formulate and execute digital marketing plans to drive traffic to website and OTT platform.
   • Design and implement effective marketing campaigns across various digital channels.
   • Utilize SEO, SEM, and other tools to enhance online presence.
3. YouTuber Relations and Influencer Tie-ups:
   • Build and nurture relationships with You Tubers and influencers to drive traffic to OTT platform.
   • Negotiate and establish tie-ups with influencers for collaborative content and promotions.
   • Leverage influencer marketing to increase OTT visibility within the target audience.
4. OTT Platform Exposure:
   • Utilize knowledge of OTT platforms to enhance OTT presence in the digital space.
   • Explore opportunities for partnerships and collaborations with other OTT platforms.
   • Stay updated on industry trends and implement best practices for OTT growth.
5. Content Development Understanding:

• Collaborate with content development teams to ensure the creation of engaging and relevant content.
• Ensure consistency and quality across all digital platforms.

Qualifications and Skills:

• Experience: Relevant experience in digital marketing, YouTube management, and OTT platforms.
• Technical Skills: Proficient in Google and YouTube algorithms, SEO, and digital marketing tools.
• Passion: A geeky and techie individual with a passion for digital media and content creation.