Business Development Manager

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Job Description - Business Development Manager



Avery Dennison Corporation (NYSE: AVY) is a global materials science company specializing in the design and manufacture of a wide variety of labeling and functional materials. The company’s products, which are used in nearly every major industry, include pressure-sensitive materials for labels and graphic applications; tapes and other bonding solutions for industrial, medical, and retail applications; tags, labels and embellishments for apparel; and radio frequency identification (RFID) solutions serving retail apparel and other markets. Headquartered in Glendale, California, the company employed more than 35,000 employees in more than 50 countries. Reported sales in 2021 were $8.4 billion. Learn more at   .

Job Description



Business Development Manager – FMCG, India

Direct reporting to: Director - Business Development, S.Asia

Direct reports: NIL

The Segment Manager for FMCG is a very pivotal role in the LPM business and will have full accountability for the incremental growth of the FMCG segment in AD South Asia. You will be entrusted to retain and grow the business and help gain share in the marketplace. 

The role involves working with brands in the FMCG industry and having C-suite as well as Packaging and procurement connects in these brands to drive AD business. In this role, you will manage and elevate the end-to-end engagement with brand owners and ecosystem partners in the FMCG space. You will be responsible to lead Avery Dennison’s market leadership in self-adhesive labels across all FMCG sub- segments.

As a Thought Leader and FMCG Segment - Subject matter Expert, you will further the penetration of existing FMCG label solutions with Brands as well as converter and printer OEM community and help develop new age solutions, while driving top line growth and margin enhancement. You will lead the mandate to identify unmet needs of the brands, gauge evolving customer expectations and liaise with external and internal ecosystems to convert it into viable techno- commercial offerings. Partnering with the Sales, Product Line Management, Sustainability and R&D, you will be responsible for linking the long term business strategy to a robust go-to market plan.  

YOUR RESPONSIBILITIES WILL INCLUDE :

  • Accountable for market mapping and actively monitoring competitor strategies, Identify unmet need in the FMCG end user ecosystem and commercialize initiatives catering to the needs
  • Be the catalyst of growth by leading development of strategic outlook, strategic & operating plans along with key initiatives to enhance market share & profitability
  • Responsible for pipeline execution - Annual target achievements
  • Collaborate actively with FMCG Sales Manager & Product Manager to deliberate on new product development and devise appropriate strategies for share gain from competition - Application identification, Converter tie ups , scale up plans etc.
  • Active collaboration with fellow segment colleagues to develop and realize Decoration transfer pipeline 
  • Actively collaborate with Product Management team for monitoring progress on BFI’s and exploring ideas for making compelling value propositions
  • Collaborate with cross functional teams (R&D, Sales, PD etc.) for development of products, demand forecasting , pricing & maximization of profitability & market share
  • Active Collaborate with Marketing Communications team to ensure that we are actively participating in industry events, deploying tools to run campaigns, deploy sales tools to enable better penetration for our FMCG portfolio.
  •  

Qualifications

  • 15+ years of B2B commercial experience with strong understanding of value selling
  • Knowledge and Network in FMCG sector a strong requirement
  • Strong understanding of the Packaging Label Ecosystem will be preferred
  • Concept selling ability and technical bent of mind 
  • A leader with strong people and team management capabilities - Managing directly and managing through influence
  • Ability to strongly influence cross functional teams
  • Understanding of Market Research methodologies to help deliver structured market understanding

Additional Information



AVERY DENNISON IS EVERYWHERE YOU LOOK:
We not only embrace change… we drive it. We work hard, push hard, and take brave risks. Our culture is innovative and collaborative - where bold ideas turn into action. We grow strong talent through stretch opportunities only restricted by your interests. We are committed to workplace diversity, both for employees and for the business. We are a force for good, imbedded in industries and communities worldwide. We are challenging ourselves and others to reach higher and think bigger to improve the quality of all life. Avery Dennison is a great place to work for everyone. We offer: 

  • Workplace Flexibility 
  • Structured learning and development
  • Mentoring program 
  • Competitive total rewards
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