BTL Marketing Manager

Job Title: BTL Marketing Manager

Location: Malad, Mumbai

Candidate Location: Mumbai, India

(Only candidates from the Western Mumbai Suburbs should Apply)

Job Type: Full-Time

(No Work From Home Available )

Experience Required: Maximum 3-2 years.

About Us:

Gokyo Outdoor Clothing & Gear is India's Own Outdoor Clothing Brand, dedicated to providing high-quality gear for outdoor enthusiasts. Explore more about our Vision, Mission, and the adventures that inspire our products at & Join our community of adventurers on Instagram at @gokyo.in

Position Overview:

Gokyo is seeking a motivated and experienced BTL Marketing Manager to join our dynamic team in Mumbai. This role is essential for promoting our retail activities and increasing brand awareness through innovative engagement and sales-driven initiatives.

Responsibilities:

- Develop and implement BTL strategies to enhance visibility and drive sales.

- Coordinate with the marketing team to organize promotional events and campaigns.

- Analyze market trends and competitor strategies to adapt and optimize marketing efforts.

- Manage budgets and timelines for marketing projects.

- Foster relationships with external vendors and stakeholders to support marketing activities

Qualifications :

- 3-4 years of experience in the fashion industry, preferably in a similar capacity.

- Strong understanding of BTL marketing techniques and retail management.

- Excellent communication and organizational skills.

- Proactive and creative problem-solving abilities.

- Bachelor’s degree in Marketing, Business Administration, or related field.

- Current CTC should be mentioned in the application.

Important Note :

Interested candidates should send their updated CV and current CTC details with a personalized cover letter explaining why they're the right fit for this role, and their salary expectations to