Marketing and Sales Account Executive

Your new company :

Are you an experienced Marketing and Sales Account Executive looking for an exciting new role? Here at Hays we are looking to speak with an experienced Marketing and Sales Account Executive about a truly exciting role working with a global brand based in Dublin who are looking for a Marketing and Sales Account Executive to join their team on a permanent basis. You'll play a pivotal role in shaping their brand, driving marketing initiatives, and managing corporate accounts. 

Your new role :

Marketing:

• Develop and execute comprehensive marketing strategies across various channels, including ad campaigns, social media, and email marketing.
• Managing B2B marketing initiatives, fostering relationships with corporate clients, and driving corporate sales.
• Lead product development from ideation to release, including new product research, strategising, and planning.
• Collaborate on brainstorming sessions for creative content, including ad design, social media posts, and product design.
• Effectively navigate and utilise CRM systems, including Smarketing Cloud and Shopify, for customer relationship management and data-driven decision-making.
• Develop and execute targeted email marketing campaigns using Klaviyo ensuring optimal engagement and conversion rates.
• Implement comprehensive social media strategies using tools like META Business Suite, Canva, Shopify Social Media across platforms such as Instagram, Facebook, TikTok, and LinkedIn.
• Manage and update the website content seamlessly through the Shopify CMS, ensuring a user-friendly and visually appealing online presence.
• Oversee advertising efforts across Google Ads, META Business Suite, TikTok Ads Manager, and LinkedIn Ads Manager, optimising campaigns for maximum reach and ROI.
• Create visually compelling content using graphic design tools such as Canva and Adobe Creative Cloud, aligning with brand guidelines and marketing objectives.
• Edit and produce engaging video content using software like Adobe Premiere Pro, Final Cut Pro, and Canva to enhance the brand's storytelling and promotional efforts.

Sales:

• Oversee and manage end to end B2B and B2C relationships to ensure a seamless customer experience. Manage administrative tasks such as invoicing, order processing, and customs documentation coordination with DHL.
• Utilise analytics tools, including Google Analytics, Shopify Analytics & META Business suite to analyse data, generate insights, and visualise key performance indicators for informed decision-making.

Operations:

• Monitor and manage feedback and reviews through platforms such as Survey Monkey, Google Forms, and Trustpilot, ensuring positive brand representation and addressing customer concerns.
• Oversee and optimise the performance of our e-commerce platform, Shopify, ensuring a seamless online shopping experience for customers.
• Coordinate logistics and order processes through DHL Express eCommerce, Fastway, and Wave OMS, ensuring timely order fulfilment and corporate customer satisfaction.

What you'll need to succeed :

Key Skills:

• Excellent communication and collaboration skills for effective interaction with team members, customers, and corporate clients.
• Ability to achieve thoroughness and accuracy with strong attention to detail and initiative when approaching tasks
• Desire and ability to creatively contribute innovative ideas for marketing campaigns, product designs, and content creation.
• In-depth knowledge of digital marketing, social media marketing, and e-commerce strategies.
• Leadership qualities to lead individuals and guide a team towards achieving marketing goals.
• Data analysis skills to assess campaign performance and make informed decisions.

Requirements:

• 3+ years of marketing and target driven sales experience, ideally in an eCommerce environment
• Bachelor's degree in Marketing, Business, or a related field. An MBA is a plus.
• Strong interpersonal and leadership skills with an ability to build team dynamic and motivate others.
• Proven ability to build and maintain relationships with clients, partners, and industry contacts.
• In-depth knowledge of marketing strategies, digital marketing, and campaign development.
• Knowledge and experience navigating META Business suite, Google Ad’s Manager, Klaviyo (or any related email marketing platform), Canva, Instagram, Facebook, TikTok & LinkedIn
• Ability to analyse data, interpret trends, and make data-driven decisions using Excel, Google Analytics and Shopify Analytics
• Excellent verbal and written communication skills.
• Ability to articulate creative ideas and strategies clearly.
• Familiarity with CRM software, marketing automation tools, and other relevant technologies.
• The ability to thrive in a fast-paced, dynamic environment and adapt to changes.

What you need to do now :

If you're interested in this role, click 'apply now' to forward an up-to-date copy of your CV, or call us now.

If this job isn't quite right for you, but you are looking for a new position, please contact us for a confidential discussion on your career.