Digital Marketing Specialist

Company : The People Group

Job Type : Full Time

Number of Applicants

:

000+

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Job Description - Digital Marketing Specialist

As a Digital Marketing Specialist, you will play a key role in developing and executing digital marketing strategies to enhance clients' online presence and drive engagement.

Your key responsibilities will include:

Planning, creating, and managing digital marketing campaigns across various platforms including social media, email, PPC, and SEO.

Conducting market research to identify trends and insights for optimising marketing strategies.

Analysing and reporting on campaign performance using tools.

Collaborating with creative teams to develop compelling content and advertising materials.

Managing and optimising website content for search engines and user experience.

Developing and maintaining relationships with clients, ensuring their marketing goals are met.

Staying up-to-date with the latest digital marketing trends, tools, and best practices.

Providing actionable recommendations to improve clients' digital marketing efforts.

Key Requirements:

Proven experience in a digital marketing role, preferably within an agency or similar environment.

Strong understanding of digital marketing principles and best practices.

Proficiency with digital marketing tools such as Google Ads, Google Analytics, Facebook Ads Manager, and email marketing platforms.

Experience with SEO, PPC, social media marketing, content marketing, and email campaigns.

Excellent analytical skills with the ability to interpret data and generate insights.

Strong communication and interpersonal skills.

Ability to work independently and as part of a team.

Creative mindset with a focus on achieving measurable results.

What We Offer:

Competitive salary and benefits package.

Opportunities for career progression within a growing company.

Comprehensive training and ongoing professional development.

Supportive and collaborative team environment.

Chance to work with a diverse range of clients and cutting-edge marketing techniques.

Salary: Highly Competitive

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