Marketing Executive

Job Title:            Marketing Executive
Reporting to:      Sales and Marketing Manager
Location:            Griffith College Dublin
Job Type:           Permanent, Full-Time

Job Summary:

Griffith College, Ireland’s largest private third-level college, seeks to recruit a motivated, dynamic marketing executive for their marketing admissions team.

This role is an excellent opportunity for someone looking for increased responsibility and the opportunity to excel in a busy marketing department where they will gain exposure to a wide range of marketing and sales activity.

Reporting to the sales and marketing manager, the successful candidate will have individual responsibility for student numbers in specified departments but will also contribute to the overall sales and marketing objectives of the College. 

They will be required to develop and implement a comprehensive marketing plan to drive awareness and applications, with activity to cover both online and offline channels.

Job Responsibilities:

• The creation and implementation of faculty specific marketing strategies in close collaboration with faculty heads and line managers, to drive awareness, profile and interest in the faculty’s suite of courses


• Achievement and surpassing, where possible, of faculty specific recruitment targets


• Utilisation of College database for full sales cycle – from enquiry to registered student


• Content generation for CRM, blog and web pages for specific faculties, working closely with the College’s digital marketing team


• Identifying opportunities to develop and grow faculty specific coverage in local and national media


• Adherence to shift work schedule during intake periods


• Specific project responsibilities


• Management of and attendance at:
  

              - Open days

              - External exhibitions

              - Occasional weekend and evening work

              - Any other reasonable duties assigned by your line manager

• All Marketing team members may be assigned additional projects or tasks from time to time. These will be allocated across the team and are part of the department's collective remit.
  


• Any other duties that fall within the employee’s capabilities

Minimum Education/ Experience Requirements:

• Strong communication, sales and interpersonal skills


•  Minimum 3 - 5 years’ experience in a marketing or sales role


•  Good working knowledge of online and offline marketing including digital marketing, social media, events, PR and advertising


•  Relevant academic or professional qualification in business or marketing is desirable


•  Previous experience of using a CRM system is desirable


•  Experience of Photoshop and InDesign beneficial


•  Must be legally entitled to work full time in Ireland for any employer.

About Griffith College

Griffith College is a welcoming, ambitious and people-focused institution where the quality of the working environment is shaped as much by the people as by the purpose. Across our campuses in Dublin, Cork and Limerick, colleagues work in supportive teams where professionalism, mutual respect and collaboration are part of everyday life.

Founded in 1974, Griffith College is Ireland’s largest independent third-level institution, with a community of over 8,000 students across its campuses. The College delivers a broad range of undergraduate, postgraduate and professional programmes across disciplines including business, law, computing, journalism, design and pharmaceutical science.

What sets Griffith apart is not only its commitment to high-quality education, but the culture that underpins it. Staff regularly speak about the strength of the relationships they build here, the trust between colleagues, the willingness to support one another, and the opportunity to contribute to an organisation that has meaningful impact on students from Ireland and internationally, working alongside people who genuinely care about what they do and who they work with.

Our Vision

‘To be recognised among the leading, innovative and socially enterprising of Ireland’s universities”

Why work for Griffith College?

• Competitive salary package


• Access to the College’s pension scheme


• Access to healthcare plans for employees and their families


• Enhanced maternity leave pay


• Flexible working arrangements, including the ability to work from home in line with the College’s remote working policy

• Access to ongoing Continuing Professional Development (CPD) programmes, up to Doctorate level


• Subsidised College programmes to support career development and upskilling.


• Opportunities for staff mobility through Erasmus+ and other international mobility programmes

• Mental Health and Wellbeing supports available


• Free weekly yoga classes


• Access to onsite fitness equipment


• Availability of green space on campus, accessible to staff for sports and recreational activities


• Cycle to Work scheme

• Vibrant, multidisciplinary and multicultural learning environment


• Inclusive and diverse community


• Innovative and agile place to work


• Welcoming environment committed to both learner and staff development


• Staff discounts and offers from a wide range of retailers and service providers


• Preferential accommodation rates during the summer period for staff, and for friends and family of staff at Griffith Rooms


• Year-round staff social and wellbeing events, including BBQs, coffee mornings, wellness talks, EDI events, and more

• Onsite subsidised restaurant


• Free parking facilities


• Staff Social Club with regular events

This job description is not to be regarded as exclusive or exhaustive. It is intended as an outline of proposed areas of activity and will be amended in the light of the changing environment within the Faculty and the College.

Griffith College is an equal opportunities employer. Candidates must be eligible to work full-time for any employer in Ireland.