Marketing Executive / Motor Industry

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Job Description - Marketing Executive / Motor Industry

Marketing Executive / Dublin West

Our client is a highly reputable motor company seeking a Marketing Executive to join their strong team. Great opportunity to be part of an exciting brand and work with an ambitious and collaborate team.

Salary: €40K, 10% bonus, pension, phone, laptop and PCP staff vehicle purchase scheme. WFH one day a week, flexible hours, excellent annual leave, onsite gym and canteen facilities, learning and development opportunities and employee assistance programme.

The Role:

  • Assist in the smooth and efficient running of the Marketing Department.
  • Support the Marketing Communications Manager to implement integrated retail campaigns including TV, Radio, and through BTL channels.
  • Support the Marketing Communications Manager in the creation of and promotion of PR and influencer marketing to promote the brand and product.
  • Responsible for developing the awareness, engagement and growth of key brand partnerships, including Paralympics & Big Brother Big Sister.
  • Full management of dealer marketing related activity for 42 dealerships, including Strategy Development, CRM, Experiential and all other local marketing activity.
  • Use Salesforce to create and execute CRM marketing campaigns including Email, SMS campaigns and dealer Retention Letters.
  • Support across LCV Marketing activities, including creation of assets, and ATL and BTL campaign support.
  • Support Aftersales on their retention programme and marketing campaigns.
  • Support with brand Ireland activity, including PR and CRM.
  • Assist with budgeting and support the Marketing Communications Manager in achieving strategic goals.
  • Support the Marketing Communications Manager and Head of Marketing Communications and Corporate Affairs on all other marketing related activity.

The Candidate:

  • Level 8 qualification in business, marketing or digital marketing
  • 3 years marketing experience in a motor company
  • Availability to travel nationally and internationally up to 10% of the time
  • Full drivers’ licence
  • Experience in MS office, CRM and Salesforce and Salesforce Marketing Cloud essential
  • A self-starter with a proactive approach
  • Ability to collaborate with third-party agencies

Call Carol at Executive Edge and send CV

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