The Role
Our Precision Advertising team is responsible for the strategy, activation and running of data-driven digital ad campaigns for key clients across Core. We are looking for someone who is pro-active and driven by curiosity to manage these digital ad campaigns.
Working within our Performance practice, and reporting to the Precision Creative Manager, our Precision Advertising team is closely integrated with our Programmatic and Social teams.
Key roles and responsibilities will be to:
- Work closely with teams from Performance, other practices and external agencies to implement and manage data-driven display, social and video ad campaigns
- Monitor daily performance of campaigns, while implementing regular updates to digital ads
- Support ongoing optimisation of campaigns towards client KPIs and performance targets
- Demonstrate diligence, attention to detail, and adherence to best practices
- Stay informed of industry trends and best practices and understand how they can be applied to our client’s business