Assistant Manager

Assistant Manager Support the Store Manager (deputising when required) to lead the store team in creating an exceptional store environment and customer experience that drives commercial performance to maximise sales. Develop a high performing team by creating a great place to work with highly engaged colleagues. Reports to : Store Manager This role will:

• Work closely with the Store Manager to set the store vision and direction. Drive continuous improvement and maintain a forward-thinking approach to deliver strategic goals in store. Act as a role model, lead and coach the store team to provide exceptional store environment and customer experience while optimising sales

• Collaborate with the Store Manager to achieve the sales budget, and to maximise sales within each department, by using all available tools to reach and exceed targets
• Manage commercial planning, planograms and period layout plans across all departments and drive daily, weekly and periodic commercial performance with the store team
• Drive improved availability in-store with a consistent focus on size and option control to meet customers’ expectations
• Lead your team to build optimal stock levels and coach where necessary by reviewing the Stock Replenishment System
• Support the Store Manager to manage the resource planning and scheduling process to deliver the right people in the right place at the right time and within agreed budgets
• Provide coaching to team members by daily observation, in the moment feedback, support and recognition to deliver excellent customer service and colleague experience
• Lead the store team to create inspiring displays which enhance the customer experience attracting footfall and sales
• Manage customer complaints and queries in the first instance with a view to resolving them in line with our customer promise

• Lead and support the store management team to recruit, develop and retain a high performing and engaged team
• Support the Store Manager with succession planning to develop talent pipelines
• Inspire the store management team to create a great place to work where communication and engagement are consistently delivered including cascading relevant information to store teams (Primark Way of Communicating)
• Communicate and promote Primark’s ethical, environmental and charitable initiative ‘Primark Cares’ and support the ‘Step Up’ Programme to make a positive impact in your store’s local community
• Act as a role model to your team maximising team engagement and performance through coaching, sharing and celebrating success
• Inspire and motivate a high performing team through regular feedback to drive a culture of continuous improvement and deliver a great in store experience
• Leverage the performance and potential of your team by identifying and improving talent with regular feedback
• Support the store management team and collaborate with the People & Culture team on Employee Relations matters and performance management
• Manage Workday effectively by responding to requests within timescales and activating system delegation to other managers in your absence

• Lead and coach the store team to achieve excellence in operating standards in line with ‘The Way We Work’ manual
• Develop your team to effectively use the Stock Replenishment System (PSR) and review orders to support commercial planning
• Demonstrate robust knowledge of ‘The Way We Work’ manual and its application in store
• Accountable for management of the stockroom and all stockroom standards, policies and procedures
• Assist the Store Manager with protection of people, property and premises by securing cash, stock and property. Key holder responsibility including availability for emergency call outs
• Collaborate with the store management team to support the Store Manager with the daily running of the store (and deputise when required)
• Support the daily running of the store by adhering to all Primark’s policies and procedures
• Support the Store Manager in creating a culture of safe working, by enforcing and implementing all EHS policies, procedures and processes, proactively mitigating hazards and unsafe employee behaviours, that may arise

• Strong people leadership and management skills with experience of developing teams through coaching and empowering them to deliver a great shopping experience
• Ability to engage and influence stakeholders through excellent communication skills
• Commercially astute with the ability to improve sales and exceed targets by analysing reports, monitoring patterns, and using systems and tools
• Experience of delivering excellence in customer service and store standards by developing others, setting and communicating clear expectations and encouraging, motivating and celebrating success
• Demonstrable experience in Primark having reached Department Manager level or previous experience of a similar level gained within a high volume, fast paced environment