Casino Marketing Manager

Are you our next Casino Marketing Manager? Your focus is to coordinate and execute campaign activities to the highest standard. You must have a keen eye for detail, a passion for business, be highly organised, be good with time management combined with a huge desire to learn!

Duties and Responsibilities:

• Participate in the preparation of the onsite iGaming marketing strategy that aligns short-term success with the long-term product and market vision;


• Identify opportunities to deliver a iGaming marketing proposition that meets local aspirations and customer preferences;


• Conducting regular competitor analyses and maintaining marketplace awareness;


• Manage the promotion of new product feature launches across brands;


• Continuously collect and analyse data to understand the customer base, their profile, and motivations within the iGaming product;


• Regularly review the performance and update ongoing retention tools like Game Challenges and Loyalty Shop features;


• Analyse marketing KPIs, building on specifically targeted metrics and working within a budget margin;


• Work closely with content and design teams to deliver excellence and CRM team to organise communication with the customers.

Requirements:

• Strategic marketing thinker with a proven ability to innovate, implement and optimise;


• Great organisation, planning, and prioritisation skills, with strong attention to detail;


• Previous experience in a Casino Marketing role with a keen interest in iGaming products;


• Proactivity and ability to collaborate;


• Strong communications and stakeholder management;


• Excellent content knowledge and campaign experience;


• Analytically driven.