Marketing Executive

icon building Company : Confidential
icon briefcase Job Type : Full Time

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Job Description - Marketing Executive

We are a dynamic company in the furniture industry, committed to delivering high-quality products and exceptional customer service. We are looking for a talented and driven Marketing Executive to join our team and help us grow our brand presence.

Role Overview:

  • As a Marketing Executive, you will be responsible for planning and executing marketing campaigns, conducting market research, managing customer relationships, and analyzing data to improve our marketing efforts. You will also play a key role in our digital marketing strategies, email marketing campaigns, and public relations activities.

Key Responsibilities:

  • Advertising Campaign Management: Plan, implement, and monitor advertising campaigns to ensure they meet the company's objectives.
  • Market Research: Conduct market research to identify trends, competitors, and opportunities.
  • Competitive Analysis: Analyze competitors and market trends to inform strategic decisions.
  • Customer Relationship Management (CRM): Manage CRM systems to improve customer satisfaction and retention.
  • Communication Skills: Utilize excellent written and verbal communication skills to create compelling marketing content.
  • Data Analysis: Use tools like Google Analytics to track and analyze marketing performance.
  • Social Media Account Moderation: Manage and moderate social media accounts, including scheduling posts, handling comments, and direct messages.

Specific Marketing Channels:

  • Digital Marketing: Implement and optimize SEO, SEM, content marketing, and social media marketing strategies.
  • Email Marketing: Design and execute email marketing campaigns to engage and nurture leads.
  • Public Relations: Manage public relations efforts to enhance the company's image and reputation.
  • Content Marketing: Create and distribute engaging content, including copywriting and storytelling.

Additional Skills for Furniture Industry:

  • Understanding of the Target Audience: Identify and understand the preferences and needs of our target audience.
  • Knowledge of Furniture Trends and Styles: Stay updated with the latest trends and styles in the furniture industry.
  • Experience with Visual Marketing: Utilize photography and videography skills to enhance marketing materials.
  • Experience with E-commerce Marketing: Develop and implement e-commerce marketing strategies to drive online sales.
  • B2C Marketing: Focus on business-to-consumer marketing strategies to attract and retain customers.

Skills

  • Minimum 1 year of proven experience in the marketing field.
  • Fluent in Arabic and excellent proficiency in English.
  • Strong understanding of general marketing principles and specific channels.
  • Excellent communication and interpersonal skills.
  • Proficient in data analysis and tools like Google Analytics.
  • Experience with social media moderation and management.
  • Knowledge and experience in the furniture industry are a plus.
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