Digital Marketing - Senior Specialist

About the Client
A dynamic burger concept food chain with multiple operational units across Kuwait. Committed to growth and innovation, the company is actively expanding its presence and introducing exciting new food concepts and brands to the market. About the Role
The Digital Marketing Specialist/Senior Specialist is essential for maintaining and expanding market presence across the GCC, focusing on company brands and new food concepts. Responsibilities include optimizing digital strategies across web, mobile, and social channels, crafting engaging content, managing community engagement, and supporting broader marketing campaigns. About You
An ideal candidate would have the following:

• Bachelor degree in business administration or marketing with 4 to 6 years of related experience
• Bilingual (English & Arabic) with strong communication and editing skills
• Experience in collaborating with agencies and other partners to develop knowledge driven digital campaigns from start to final production and implementation
• Ability to manage and grow the brand’s presence through Twitter, Instagram, Facebook, YouTube, and other relevant online platforms and integrate offline activities with online presence.
• Demonstrable experience in leading, managing and optimizing SEO/SEM, marketing database, email and/or display advertising campaigns, Google AdWords campaigns
• Solid knowledge of web and social media analytics, monitoring and listening tools

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