Director of Digital Marketing - Kuwait - GBQ

Hiring for leading E-Commerce company based out in UAE, they are in both omnichannel & ecommerce.

Role: Director of Digital Marketing

Experience Range: 10 - 20 years

Industry Type: Internet (E-Commerce)

Employment Type: Full Time, Permanent

Role Category: Marketing

Job Location: Kuwait

Looking for candidates willing to relocate from India.

Role Overview:

We're in search of a seasoned Digital Marketing leader to spearhead our global digital marketing endeavors, boasting a track record of successfully attaining digital marketing objectives. Ideal candidates will have prior experience in e-commerce settings.

Job Requirements:

• Minimum of 10+ years' experience in B2C digital marketing.
• Demonstrated leadership in digital marketing roles.
• Demonstrated creativity in identifying target demographics and devising digital campaigns.
• Proficiency in web analytics tools such as Google Analytics and Adsense.
• Experience in setting up and refining Google AdWords campaigns.
• Exceptional verbal and written communication skills.
• Strong business acumen with a keen understanding of digital transformation's potential as a growth catalyst.
• Change management expertise.
• Ability to implement best practices in web and mobile analytics.
  
  

Responsibilities:

• Strategize and execute digital marketing initiatives encompassing SEO/SEM, marketing database utilization, email outreach, social media engagement, and display advertising endeavors.
• Cultivate and uphold the brand's social media presence through meticulous design and maintenance.
• Evaluate the efficacy of digital marketing campaigns, focusing on ROI and KPIs.
• Identify emerging trends and insights, optimizing expenditure and performance accordingly.
• Foster innovative growth strategies through collaborative brainstorming sessions.
• Work closely with internal teams to construct and refine landing pages, enhancing user experience.
• Implement conversion tracking mechanisms and refine user funnels.
• Oversee the digital marketing roadmap and associated project plans, encompassing budget allocations, agency collaborations, and pivotal campaigns.
• Provide strategic digital marketing guidance and support for incubation initiatives as required.
• Proficiency in digital asset optimization and health score reporting, suggesting enhancements to boost asset performance.
• Uphold digital asset best practices for optimal performance and analytics.
• Contribute to the creation, monitoring, and analysis of experiments, refining branding and customer experience with meticulous attention to detail.