The Digital Marketing executive will drive the digital marketing efforts, this position is responsible for design and optimization all digital materials as per the company standards, Marketing Automation, SEO, PPC and affiliate marketing, and search activities.
This position will focus on using analytics to drive engagement and conversion.
The position will serve as a subject matter expert in digital strategies, striving to optimize new acquisitions, nurturing, and conversion through various digital media campaigns and landing page tests. Responsibilities
The Strategy & Execution, Own digital marketing best practices and standards within the organization, including Reporting, Measurement and Return on Investment (ROI) for digital campaigns.
Translate business goals into digital marketing objectives, creating and communicating marketing targets / briefs.
Partner with the Marketing team to develop specific digital strategies and identify requirements for all creative assignments, including email, banner ads..
Responsibilities : Operations:
Carries out office mailing and filing in a timely fashion.
Prepares Purchase Requests/requisitions for stationeries and office supplies.
Managing and developing marketing campaigns.
Researching and analyzing data to identify and define audiences.
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