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Senior Marketing Manager

icon building Unternehmen : Vodafone
icon briefcase Auftragstyp : Vollzeit

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Arbeitsbeschreibung - Senior Marketing Manager

We are breaking new ground with innovative offers and technologies like eSIM and our goal is to become the operator of choice for travellers abroad The Senior Marketing Manager leads the marketing team. They are seen as a leader on all commercial activities related to Travelsim, with solid commercial knowledge of the industry, channels/partners, competition challenges. Own, lead and co-create proposition and pricing strategy for Travelsim offers including regional/local, segmented, time-bound promotions Develop and own integrated marketing plan and budgets Prepare briefs and provide input into proposition materials, comms materials, guides, FAQs Define & execute channel & partnerships strategy, alignment with local markets,partnerships with 3rd parties (e.g. travel industry, partner markets) Define & collect customer insights Define, propose and execute cvm offers and loyalty schemes Define, propose and approve customer journeys Access to private AXA health insurance and a robust pension scheme to secure your health and future Continuous Learning and Development Strong knowledge of the telecoms industry and extensive pricing and commercial experience Excellent understanding of evolving customer attitudes in travel industry, behavioural economics, telecoms services and value perceptions Excellent analytical and problem-solving skills with a track record of data-driven approaches Ability to rapidly understand and respond to strategic implications of external market developments. Very strong analytical, communication, influencing and stakeholder management skills Excellent strategic thinking and ability to lead change and execute strategy Ability to prioritise and demonstrating resilience
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