Assistant Trade Marketing Manager

Responsibilities:

• Leading development of the Trade Marketing Strategy to achieve defined business objectives across defined product categories and their key channels.
• Owning responsibility for the development, execution, and performance of all programs designed to increase presence and ultimate off-take through piloting improved planograming, merchandising, promotions and shopper engagement
• Ensuring alignment across the Sales and Marketing teams on field sales needs and marketing initiatives.
• Leading efforts to leverage Brand Positioning and solidify the company's market position through our customers and their retail floors.
• Providing seasoned leadership in the translation and execution of the Marketing strategy into impactful programs.
• Putting in place, monitor and improve processes to link all Marketing activities with the activities of the Sales team.
• Ensuring timely new product listing and impactful selling story
• Take learning from trade program effectiveness evaluation

Requirements:

• Bachelor Degree in Marketing or equivalent
• Must have FMCG Trade Marketing experience. Personal Care a bonus
• Good communication skills (both in spoken and written)
• Strong consumer service, interpersonal and communication skills
• Skills in brand and shopper marketing - FMCG
• Passion for results, creative solution, innovation with a thirst for fresh knowledge and experience
• Good organizational skills and attention to details in a rapidly evolving environment and development
• Discipline in execution and follow up of campaigns to achieve desired results and work to tight deadlines

Experience:

• Minimum 3- 4 years of trade marketing management experience
• Experience in sales and marketing will be an advantage

Marketing Strategy, Brand Positioning, Fmcg, Interpersonal, Campaigns, Attention To Detail, Sales, consumer service , Execution, Trade Marketing, shopper marketing, Organizational, Communication