Head of Marketing

A recruiter is looking for a Head of Marketing. Some of the Perks Working with Us:

• Career Growth (Promotion Within 1 Year)
• Annual Performance Bonus & Increment
• Medical, Optical & Dental Benefits
• Unlimited Refreshment Pantry Corner
• Work Life Balance – Flexible WFH Arrangement
• GHS & Group Personal Accident Insurances Benefit
• Education Sponsorship
• Friday Relaxing / Employee Engagement Session
• In-House Entertainment Benefits

RESPONSIBILITY AND DUTIES: Responsible for managing and overseeing the digital marketing activities of the Perpetual Group, primarily focusing on ecommerce and performance marketing. General

• Develop overarching digital marketing strategies and annual/quarterly digital marketing plans, with assistance of other departments to drive sales.
• Project manage major marketing projects, which will involve research, planning, agency management and rollout.
• Build and train relevant skillsets and expertise within the Digital Marketing Team.
• Be the point of contact for management and other business units in regard to marketing related matters.
• Represent the department on reporting matters related to marketing in various management meetings.
• Perform other duties as assigned by direct superior from time to time.

Digital Marketing

• Develop and execute comprehensive digital marketing and e-commerce strategies aligned with organizational goals.
• Integrating an omnichannel approach to drive synergy of brand in both online (ecommerce and digital marketing) and offline presence.
• Develop and manage budgets for digital marketing and e-commerce activities. Ensure cost-effectiveness and a positive return on investment.
• Drive the optimization of the e-commerce platform to enhance user experience, increase conversion rates, and maximize online sales.
• Utilize data analytics to track and analyze the performance of digital marketing initiatives and e-commerce activities.
• Stay informed about digital marketing and e-commerce trends and technologies. Integrate innovative tools and solutions to enhance performance.
• Focus on enhancing the overall customer experience on the e-commerce platform and through digital marketing channels.

REQUIREMENTS & QUALIFICATIONS: EDUCATION LEVEL & MAJOR

• Candidate must possess at least a bachelor's degree in related field.

Years Of Experience

• Minimum 5 years' experience in digital marketing, with minimum of 2 years of experience in team leadership.

Required Language

• Bahasa Malaysia / English / Mandarin will be added advantage.

Required Skills

• Digital marketing expertise with specialization in performance marketing, ecommerce and content creation.
• Has basic knowledge on marketing communications; branding, PR, ATL & BTL.
• Team leadership – department planning, team building and management.
• Project management.
• Experienced in working with senior management, and possesses the ability to create, get buy in for and execute cross functional initiative.

WORKING HOURS & OFF DAY

• Monday to Friday
• Flexible working hours

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