Bilangan Pemohon
:000+
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Manage the daily operations of User Acquisition, including setting up, managing, and optimizing ad campaigns across various channels such as Facebook Ads, Google Ads, and video networks;
Collaborate with the UA Lead to develop and execute user acquisition strategies that attract high-value players for our mobile game, ensuring alignment with overall business goals;
Analyze campaign performance data to optimize ROI and LTV, utilizing tools like AppsFlyer for effective tracking and reporting;
Conduct competitive analysis to monitor competitor activity in UA and identify growth opportunities;
Identify and test opportunities with new partners and channels, owning relationships with them;
Collaborate with the Creative Department on creative production to ensure alignment with UA strategies;
Work closely with Product and Creative teams to coordinate efforts and share feedback, contributing to operational efficiency;
Stay up-to-date on industry trends and best practices in UA to drive continuous improvement and innovation within our strategy;
Contribute to UA budget allocation and forecasting, ensuring efficient resource utilization to achieve desired user acquisition goals.
2+ years of proven experience in user acquisition for mobile games;
Fluent proficiency in the English language, both spoken and written;
Deep understanding of the most effective practices and methodologies in user acquisition;
Proven track record of managing successful user acquisition campaigns and achieving growth targets;
Proficiency in user acquisition analytics tools such as AppsFlyer;
Strong proficiency in data analysis and crafting comprehensive reports;
Previous involvement in A/B testing and conducting experiments within user acquisition;
Familiarity with various mobile ad platforms, networks, and channels (experience with video networks is a plus);
Experience working with IAP monetization models;
Ability to collaborate effectively with cross-functional teams;
Strong communication and interpersonal skills.
Competitive salaries, reviewed on a timely basis, or personal achievements and involvement in the project;
5 sick days, 28 calendar days of vacation;
Working in a team of talented and passionate professionals, with the ability for fast growth in professional terms;
Five days full-time, flexible working hours.
1st Interview
Test Task
2nd Interview
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